Review (August 2025)

At supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. our aim? to create high-performance products for personal grooming – and solve those pesky irritations once and for all. as seen on shark tank, gq, men's journal, and more.

580k

Estimated Revenue

147.51k

Website Visitors

4/5

Trustpilot Score

What do we know about Supply (supply.co)?

Estimated Revenue (2020)

$580k

Total Funding

$300k

Total Employees

4

Founded

2015

Industry

Retail

Last Funding Date

Seed Nov 2019

Location

Fort Worth, United States

About

Supply (supply.co): From solid metal razors to plant powered skincare - and everything in between. No extra blades, no suspect ingredients.

Social Links

Alexa Ranking: 122545

What is Supply (supply.co)'s Revenue?

Supply (supply.co)'s estimated revenue for 2024 is $580k.

What does Supply (supply.co) do?

We founded Supply with an adventurous spirit and unconventional ideal: to offer impeccably designed everyday essentials that work harder and last longer than anyone asks them to. Every idea starts with a problem. Ours was simple: none of the objects that we depended on for our everyday lives actually lived up to the promises made about them. Instead, they continually frustrated and disappointed, leaving us to wonder where the better options were. It turns out there is a simple explanation. Corporations today intentionally create products to under perform, using design concepts like planned obsolescence. This approach is intended to take money from your pockets and line theirs – all while delivering a mediocre customer experience, at best. We started Supply to create an alternative. By operating lean, designing in-house, and crafting objects using the world's finest materials, we're able to deliver world class products that stand up to scrutiny - and pass the test of time. We believe that the objects in our lives are either tools to get us where we want to be - or obstacles that stand in the way. That's why our iconic everyday essentials perform flawlessly when you expect them to and look great when you don't need them to. There's a big world out there to explore – and we don't have any time to waste getting there.

What are the monthly traffic metrics for Supply?

6/mo Traffic Growth

60.00%

All Time Traffic Growth

Create Free Account

Monthly Hits

148k

Time on Site

1.5Mins

Bounce Rate

65%

How fast is Supply growing?

Supply has grown by 115.9% in the last 6 months according to SimilarWeb.

How do people interact with Supply?

Last month, Supply received 148k visitors who spent an average of 1.5 minutes on the website and visited 2.0 different pages per session. Overall, 65% of people bounce on the first visit.

How do people find Supply?

65.7k people (45%) visit Supply directly. 38.9k (26%) people search for them in Google. Whereas, 23.9k (16%) discover Supply through Facebook, Reddit, and YouTube. 949.1 (1%) visitors come from Supply's email newsletters. Finally, 12.8k (8.7%) people come from affiliates and or paid referrals.

Who uses Supply?

Supply's top market is the United States and they receive 70.9k (48.1%) people.
Then the 2nd is Canada with 6k (4.1%).
The 3rd is is United Kingdom with 5.4k (3.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Supply's ads on Google?

Google Ads

America's #1 Injector Razor - Premium Injector Razors

https://supply.co/products/the-single-edge-razor

The premium injector razor that blew the Shark Tank judges away. Guaranteed for 100 years. "The Best Single-Blade Razor" - GQ. The only razor you'll need for the rest of your life. 100-Year Guarantee. No Razor Burn. Kickstarter Born & Raised. 100-Day Trial. Free Shipping.

Supply® Single Edge Razor - America's #1 Safety Razor

https://supply.co/products/the-single-edge-razor

Our Razors Come With a Three-month Blade Supply, 60-day Trial, and Lifetime Warranty. Say Goodbye to Irritation and Bumps. Engineered to Provide a Lifetime of Perfect Shaves. Free Returns. Free Shipping. Kickstarter Born & Raised. 10 Times Less Expensive. No Razor Burn.

The Single Edge 2.0 - Supply® Single Blade Razor

https://supply.co/pages/introducing-the-single-edge

The only razor you'll need for the rest of your life. Guaranteed for 100 years. "The Best Single-Blade Razor" - GQ. The only razor you'll need for the rest of your life. Free US Shipping.

The Single Edge Razor | Grooming Essentials | supply.co

https://supply.co/collections

Our Products Provide the Closest, Most Comfortable Shave of Your Life. Best Shave You've Had By The World's Finest Safety Razor! Guaranteed. Kickstarter Born & Raised. Free Returns. 10 Times Less Expensive. Free Shipping. No Razor Burn.

Supply® Single Edge Razor | Guaranteed For Life | supply.co

https://supply.co/products/the-single-edge-razor

America's #1 Single Blade Razor. Say goodbye to irritation, nicks, and bumps. Invest In A Better Product, Simplify Your Routine, Improve Your Skin. Free Shipping. No Razor Burn. Most Comfortable Shave. 10 Times Less Expensive. Kickstarter Born & Raised. Free Returns.

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