Tartecosmetics: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Tarte cosmetics makeup, skincare & beauty products. made with high-performance naturals. cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara... tarte cosmetics

100.3M

Estimated Revenue

1.68M

Website Visitors

4/5

Trustpilot Score

What do we know about Tarte Cosmetics?

Estimated Revenue (2020)

$100.3M

Total Employees

660 Founded

2000

Industry

Cosmetics

Location

New York, United States

About

Tarte Cosmetics: Tarte Cosmetics makeup, skincare & beauty products. Made with high-performance naturals. Cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara... tarte cosmetics

Social Links

Alexa Ranking: 32951

What is Tarte Cosmetics's Revenue?

Tarte Cosmetics's estimated revenue for 2024 is $100.3M.

What does Tarte Cosmetics do?

In 2000, entrepreneurial-minded and beauty aficionado Maureen Kelly set out to prove that glamour can be good for you. Launched in the heart of New York City, tarte is now the leader in high-performance naturals™ offering pure, eco-chic beauty products that truly perform with a powerful purpose. Using nature's finest ingredients, the tartelettes are committed to infusing fruit and plant extracts, vitamins, minerals, essential oils and other naturally-derived ingredients into all products. Keeping with the company's pure philosophy, tarte formulates without parabens, phthalates, mineral oil, sodium lauryl sulfate and synthetic fragrances. And Maureen didn't just stop at the formulas—the portable, versatile, runway-inspired cases and compacts are more than just pretty packaging. Many of brand's components are made from eco-friendly material and can often be re-used to help reduce environmental waste. The good natured tartelettes care about animals, are kind to the environment, and support women-centric organizations. Award winning products include: cheek stain, LipSurgence™ lip tint, Amazonian clay 12-hour blush, smooth operator tinted moisturizer and lights, camera, lashes! clinically proven mascara. tarte products are available in the U.S. in Canada. Become a fan of tarte cosmetics on Facebook or follow @tartecosmetics on Twitter to learn more about the brand.

What are the monthly traffic metrics for Tartecosmetics?

6/mo Traffic Growth

-9.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

4.3Mins

Bounce Rate

46%

How fast is Tartecosmetics growing?

Tartecosmetics has grown by 51.7% in the last 6 months according to SimilarWeb.

How do people interact with Tartecosmetics?

Last month, Tartecosmetics received 2M visitors who spent an average of 4.3 minutes on the website and visited 4.0 different pages per session. Overall, 46% of people bounce on the first visit.

How do people find Tartecosmetics?

704.6k people (42%) visit Tartecosmetics directly. 696.3k (41%) people search for them in Google. Whereas, 57.6k (3%) discover Tartecosmetics through Facebook, Reddit, and YouTube. 77.1k (5%) visitors come from Tartecosmetics's email newsletters. Finally, 88.1k (5.2%) people come from affiliates and or paid referrals.

Who uses Tartecosmetics?

Tartecosmetics's top market is the United States and they receive 1.2M (69.8%) people.
Then the 2nd is United Kingdom with 90.1k (5.4%).
The 3rd is is Canada with 83.5k (5.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Tartecosmetics's ads on Google?

Google Ads

TarteCosmetics.com | Tarte™ Cosmetics | Free Shipping & Samples‎

https://tartecosmetics.com/

Shop & Enjoy Free Shipping & Samples On Orders Over $40 with Tarte.com Account! New Sale Items Added. Rethink Natural. Free Shipping on $40+ Award Winning Beauty. Leader In Eco-Chic Beauty. Good For You Glamour. Types: Complexion, Cheeks, Eyes, Lips, Body

Tartecosmetics.com | Tarte™ Cosmetics | Made with Healthy Ingredients‎

https://tartecosmetics.com/

Great For Your Skin, Great For The Planet. Shop Eco-Friendly Makeup & Skincare! New Shape Tape Foundation. Rethink Natural. New Sale Items Added. Leader In Eco-Chic Beauty. Award Winning Beauty. Free Shipping on $40+ Good For You Glamour. Types: Complexio

TarteCosmetics.com | Tarte™ Cosmetics | Shop the Official Site‎

https://tartecosmetics.com/

Free Shipping, Loyalty Points, & Samples with Every Order? Yes, Please! New Sale Items Added. New Shape Tape Foundation. Award Winning Beauty. Good For You Glamour. Free Shipping on $25+ Rethink Natural. Leader In Eco-Chic Beauty. Types: Complexion, Cheek

tartecosmetics.com - Tarte™ Official Site - Shop the Official Site‎

http://tartecosmetics.com/

Shop Beauty That Works & Beauty That's Healthy. It's Time to #RethinkNatural. Leader In Eco-Chic Beauty · Good For You Glamour · Award Winning Beauty Types: Complexion, Cheeks, Eyes, Lips, Body, Brushes & Tools

Tarte™ Shape Tape Sale - 25% Off Ends in 13 hours‎

http://tartecosmetics.com/en_US/makeup/face/concealer/shape-tape-contour-concealer/836.html

We Never Do This - Enjoy 25% Off Shape Tape Concealer Today Only! Rethink Natural · Good For You Glamour · Leader In Eco-Chic Beauty · We Got A Makeover

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Review (August 2025)

Tarte cosmetics makeup, skincare &amp; beauty products. made with high-performance naturals. cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara... tarte cosmetics

Estimated Revenue (2020)

$100.3M

Total Employees

660

Founded

2000

Industry

Cosmetics

Location

New York, United States

About

Tarte Cosmetics: Tarte Cosmetics makeup, skincare & beauty products. Made with high-performance naturals. Cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara... tarte cosmetics

Social Links

What is Tarte Cosmetics's Revenue?

Tarte Cosmetics's estimated revenue for 2024 is $100.3M.

What does Tarte Cosmetics do?

6/mo Traffic Growth

-9.40%

All Time Traffic Growth

Monthly Hits

2M

Time on Site

4.3Mins

Pages per Visit

4.0

Bounce Rate

46%

How fast is Tartecosmetics growing?

Tartecosmetics has grown by 51.7% in the last 6 months according to SimilarWeb.

How do people interact with Tartecosmetics?

Last month, Tartecosmetics received 2M visitors who spent an average of 4.3 minutes on the website and visited 4.0 different pages per session. Overall, 46% of people bounce on the first visit.

How do people find Tartecosmetics?

Who uses Tartecosmetics?

Tartecosmetics's top market is the United States and they receive 1.2M (69.8%) people.Then the 2nd is United Kingdom with 90.1k (5.4%).The 3rd is is Canada with 83.5k (5.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

Tarte cosmetics makeup, skincare & beauty products. made with high-performance naturals. cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara... tarte cosmetics

Tartecosmetics's top market is the United States and they receive 1.2M (69.8%) people.
Then the 2nd is United Kingdom with 90.1k (5.4%).
The 3rd is is Canada with 83.5k (5.0%).