Review (August 2025)

The dodo serves up emotionally and visually compelling, highly sharable animal-related stories and videos to help make caring about animals a viral cause.

7.43M

Estimated Revenue

7.26M

Website Visitors

4/5

Trustpilot Score

What do we know about The Dodo?

Estimated Revenue (2020)

$7.43M

Total Funding

$18.18M

Total Employees

93

Founded

2014

Industry

Online Media

Last Funding Date

Series B Nov 2015

Location

New York, United States

About

The Dodo: The Dodo serves up emotionally and visually compelling, highly sharable animal-related stories and videos to help make caring about animals a viral cause.

Social Links

Alexa Ranking: 47696

What is The Dodo's Revenue?

The Dodo's estimated revenue for 2024 is $7.43M.

What does The Dodo do?

The Dodo is the #1 media brand for reach on mobile in the U.S. [Nielsen DCR, November 2019], and the most engaged media brand globally across all content genres [Tubular Labs, May 2020]. We tell fun, entertaining, emotional stories about animals that make people laugh, cry happy tears, feel ALL the feels, and fall in love with animals. In December 2016, The Dodo joined forces with NowThis, Thrillist and Seeker to form Group Nine Media — the #1 video publisher on mobile in the U.S. [Nielsen DCR, June 2020]. https://www.youtube.com/user/TheDodoSite https://www.facebook.com/thedodosite/ https://twitter.com/dodo https://www.instagram.com/thedodo https://www.snapchat.com/discover/The-Dodo/1579774749 https://www.tiktok.com/@thedodo

What are the monthly traffic metrics for Thedodo?

6/mo Traffic Growth

17.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

7M

Time on Site

1.1Mins

Bounce Rate

58%

How fast is Thedodo growing?

Thedodo has grown by -20.7% in the last 6 months according to SimilarWeb.

How do people interact with Thedodo?

Last month, Thedodo received 7M visitors who spent an average of 1.1 minutes on the website and visited 1.0 different pages per session. Overall, 58% of people bounce on the first visit.

How do people find Thedodo?

924.3k people (13%) visit Thedodo directly. 647k (9%) people search for them in Google. Whereas, 5M (69%) discover Thedodo through Facebook, Reddit, and YouTube. 64.7k (1%) visitors come from Thedodo's email newsletters. Finally, 472.1k (6.5%) people come from affiliates and or paid referrals.

Who uses Thedodo?

Thedodo's top market is the United States and they receive 4.5M (61.4%) people.
Then the 2nd is Canada with 475.3k (6.5%).
The 3rd is is United Kingdom with 425.4k (5.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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