Thelipbar: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Your beauty routine has never been easier with our vegan products that are curated for your complexion so you never have to get the wrong shade. we’re home to the world’s best red, bawse lady, and our everyday makeup kit, fast face.

2.75M

Estimated Revenue

241.98k

Website Visitors

4/5

Trustpilot Score

What do we know about The Lip Bar Inc.?

Estimated Revenue (2020)

$2.75M

Total Employees

19 Founded

2012

Industry

Cosmetics

Location

Detroit, United States

About

The Lip Bar Inc.: Your beauty routine has never been easier with our Vegan products that are curated for your complexion so you never have to get the wrong shade. We’re home to the world’s best red, Bawse Lady, and our everyday makeup kit, Fast Face.

Social Links

Alexa Ranking: 96369

What is The Lip Bar Inc.'s Revenue?

The Lip Bar Inc.'s estimated revenue for 2024 is $2.75M.

What does The Lip Bar Inc. do?

The Lip Bar is a vegan and cruelty-free beauty brand that exists to help change the way you think about beauty. We're taking the guess work out of beauty by creating convenient and curated experiences for our customers. In 2012, Founder + CEO Melissa Butler started The Lip Bar by making lipstick in her Brooklyn kitchen. Since then, The Lip Bar has been awarded by Byrdie, Refinery 29, and Allure. The Lip Bar is now available in 750 Target Stores, 500 Walmart Stores, and our Flagship Store in Downtown Detroit.

What are the monthly traffic metrics for Thelipbar?

6/mo Traffic Growth

39.30%

All Time Traffic Growth

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Monthly Hits

242k

Time on Site

3.6Mins

Bounce Rate

55%

How fast is Thelipbar growing?

Thelipbar has grown by -47.4% in the last 6 months according to SimilarWeb.

How do people interact with Thelipbar?

Last month, Thelipbar received 242k visitors who spent an average of 3.6 minutes on the website and visited 3.0 different pages per session. Overall, 55% of people bounce on the first visit.

How do people find Thelipbar?

99.7k people (41%) visit Thelipbar directly. 106.4k (44%) people search for them in Google. Whereas, 5.6k (2%) discover Thelipbar through Facebook, Reddit, and YouTube. 2.6k (1%) visitors come from Thelipbar's email newsletters. Finally, 3.4k (1.4%) people come from affiliates and or paid referrals.

Who uses Thelipbar?

Thelipbar's top market is the United States and they receive 200.9k (83.0%) people.
Then the 2nd is India with 21.3k (8.8%).
The 3rd is is Canada with 3.5k (1.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Thelipbar's ads on Google?

Google Ads

The Lip Bar - Challenging Beauty Standards

https://thelipbar.com/collections/liquid-matte

With Over 40 Shades, Our Lippies Are Vegan, Cruelty-Free & Range From Sweet To Sassy! Vegan. Types: Glosses, Lipsticks, Liquid Mattes.

The Lip Bar Official Site | The Glow Up Is Real‎

https://www.thelipbar.com/collections/fresh-glow-2-layer-bronzer-blush-duos?gclid=EAIaIQobChMI6OPGquPc4wIVRtiyCh1rXAT5EAAYASAAEgKZ7fD_BwE

Leave A Little Shimmer Everywhere You Glow With Our New 2-In-1 Duo, Available In 5 Shades. Shop Now And Save 10% On Your First Order. Vegan. Over 40 Shades. Cruelty-Free. Types: Glosses, Lipsticks, Liquid Mattes.

Official Website - The Lip Bar®

https://thelipbar.com/

The Lip Bar Believes Everyone Is Beautiful And Deserves To Be Celebrated. Cruelty Free Lip Colors That Are Beautiful On Every Complexion. Satisfaction Guarantee. Fast Shipping & Delivery. Exclusive Offers. 5 Star Reviews. Types: Lips, Face, Eye.

The Lip Bar - Makeup Kit For Beginners

https://thelipbar.com/collections/fast-face-kits

Each Complexion-Curated Kit Includes: Foundation, Face Quad, Brows, Liner, Mascara & Lip. Vegan. Cruelty-Free. Over 40 Shades. Types: Glosses, Lipsticks, Liquid Mattes.

The Lip Bar | Introducing Minimalist | thelipbar.com‎

https://www.thelipbar.com/products/minimalist

We're Throwing It Back To The 90s With Our Latest Organic Lip Gloss, Minimalist. Shop Now! Vegan. Lipsticks - from $13.00 - Super Moisturizing · More Lip Gloss - from $13.00 Nourishing Like A Balm Liquid Mattes - from $13.00 Long-Lasting Shades

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