Review (August 2025)

6.64M

Estimated Revenue

10k

Website Visitors

4/5

Trustpilot Score

What do we know about Tru Optik?

Estimated Revenue (2020)

$6.64M

Total Funding

$15.51M

Total Employees

33

Founded

2013

Industry

Information Technology And Services

Last Funding Date

Venture (Round not Specified) Apr 2019

Location

Stamford, United States

About

Tru Optik: Tru Optik maximizes value for stakeholders across the OTT and streaming media advertising ecosystem by enabling data-driven audience targeting, measurement and attribution at massive scale with unmatched accuracy and privacy compliance.

Social Links

What is Tru Optik's Revenue?

Tru Optik's estimated revenue for 2024 is $6.64M.

What does Tru Optik do?

Tru Optik identity resolution powers the streaming media ecosystem. Tru Optik's patented Household Graph™ of more than 80 million homes enables the world's leading brands, agencies, media companies, and platforms to engage consumers across OTT, streaming audio, and gaming with unmatched scale, accuracy and privacy compliance. TRU OPTIK SOLUTIONS: Streaming Audience Data: The OTT Data Marketplace, Political Data Cloud, and Streaming Audio Data Marketplace are the largest sources of privacy compliant branded third-party data synced to Connected TV, Smart Speaker and Gaming Console households. Available across leading ad tech platforms and publisher networks. Campaign Measurement and Traffic Validation: Real-time measurement of reach, frequency, device and audience validation across direct and programmatic OTT campaigns. Data Management: The Tru Optik data management platform enables advertisers and publishers to build custom audiences leveraging both first-party and branded third-party data across streaming media campaigns. Privacy Compliance: Privacy.TV is a free privacy compliance solution for Connected TV and Advanced Media that offers consumer opt-out and records management for publishers, adtech platforms, data providers and device manufacturers

Sephora

Discover the latest in beauty at sephora. explore our unrivaled selection of makeup, skin care, fragrance and more from classic and emerging brands... More

Category

Lifestyle

Monthly Traffic

34.9M

36.60%

Ad Spend

$406.9k

Mulesoft

Mulesoft provides the most widely used integration platform (mule esb & cloudhub) for connecting saas & enterprise applications in the cloud and on-premise.... More

Category

Computers Electronics and Technology

Monthly Traffic

1.57M

11.45%

Ad Spend

$40.93k

Goldbelly

Goldbelly is a curated marketplace for gourmet food & food gifts. we feature america’s most legendary and iconic foods and gifts that you can order directly to your door.... More

Category

Food and Drink

Monthly Traffic

2.85M

148.47%

Ad Spend

$392.41k