Veganuary: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Since 2014, veganuary has inspired and supported more than one million people in 192 countries to go vegan for january - and beyond!

4.57M

Estimated Revenue

186.63k

Website Visitors

4/5

Trustpilot Score

What do we know about Veganuary?

Estimated Revenue (2020)

$4.57M

Total Employees

24 Founded

2014

Industry

Philanthropy

Location

York, United Kingdom

About

Veganuary: Since 2014, Veganuary has inspired and supported more than one million people in 192 countries to go vegan for January - and beyond!

Social Links

Alexa Ranking: 341737

What is Veganuary's Revenue?

Veganuary's estimated revenue for 2024 is $4.57M.

What does Veganuary do?

Veganuary is a non-profit organisation that encourages people worldwide to try vegan for January and beyond. Over 1 million people, from almost every country in the world, have pledged to try vegan since 2014! During the 2020 campaign, more than 400,000 people took our pledge to try a vegan diet, while more than 600 brands, restaurants, and supermarkets promoted the campaign, and launched more than 1200 new vegan products and menus in the UK market alone. Throughout the year, Veganuary encourages and supports people and businesses alike to move to a plant-based diet as a way of protecting the environment, preventing animal suffering, and improving the health of millions of people.

What are the monthly traffic metrics for Veganuary?

6/mo Traffic Growth

-12.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

187k

Time on Site

1.1Mins

Bounce Rate

65%

How fast is Veganuary growing?

Veganuary has grown by 18.6% in the last 6 months according to SimilarWeb.

How do people interact with Veganuary?

Last month, Veganuary received 187k visitors who spent an average of 1.1 minutes on the website and visited 2.0 different pages per session. Overall, 65% of people bounce on the first visit.

How do people find Veganuary?

58.8k people (31%) visit Veganuary directly. 112.2k (60%) people search for them in Google. Whereas, 8.3k (4%) discover Veganuary through Facebook, Reddit, and YouTube. 3.8k (2%) visitors come from Veganuary's email newsletters. Finally, 263 (0.1%) people come from affiliates and or paid referrals.

Who uses Veganuary?

Veganuary's top market is the United Kingdom and they receive 57.4k (30.8%) people.
Then the 2nd is United States with 34.7k (18.6%).
The 3rd is is Germany with 11.8k (6.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Veganuary's ads on Google?

Google Ads

Vegan starter kit - Veganuary - veganuary.com‎

https://veganuary.com/starter-kit/

Veganuary makes going vegan easy. Sign up now for meal plans, recipes & support! Vegan Nutrition Facts. Going Vegan Made Easy. Vegan Food Essentials. Vegan Recipes. Vegan Meal Plans. Types: Vegan Meal Plans, Vegan Recipes, Vegan Nutrition Facts, Vegan Foo

Vegan Meal Plans - Veganuary - veganuary.com‎

https://veganuary.com/starter-kit/vegan-meal-plans/

Sign up to Veganuary for Meal Plans, Recipes, Nutrition Facts, Help & Support! Vegan Recipes. Going Vegan Made Easy. Vegan Nutrition Facts. Vegan Food Essentials. Types: Vegan Meal Plans, Vegan Recipes, Vegan Nutrition Facts, Vegan Food Essentials, Vegan

Find Your Local Vegan Social Group With Us | Veganuary‎

https://veganuary.com/starter-kit/local-vegan-social-groups/

Veganuary makes going vegan easy. Sign up now for meal plans, recipes & support! Vegan Meal Plans. Vegan Nutrition Facts. Going Vegan Made Easy. Vegan Recipes. Vegan Food Essentials. Types: Vegan Meal Plans, Vegan Recipes, Vegan Nutrition Facts.

Vegan Meal Plans | Veganuary - veganuary.com‎

https://veganuary.com/starter-kit/vegan-meal-plans/

Thinking of going Vegan? Veganuary will help you every step of the way! Going Vegan Made Easy · Vegan Food Essentials · Vegan Nutrition Facts · Vegan Recipes

Accidentally Vegan Products - Veganuary - veganuary.com‎

https://veganuary.com/starter-kit/accidentally-vegan-products-uk/

Veganuary makes going vegan easy. Sign up now for meal plans, recipes & support! Going Vegan Made Easy. Vegan Nutrition Facts. Vegan Meal Plans. Vegan Recipes. Vegan Food Essentials. Types: Vegan Meal Plans, Vegan Recipes, Vegan Nutrition Facts, Vegan Foo

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Review (August 2025)

Since 2014, veganuary has inspired and supported more than one million people in 192 countries to go vegan for january - and beyond!

Estimated Revenue (2020)

$4.57M

Total Employees

24

Founded

2014

Industry

Philanthropy

Location

York, United Kingdom

About

Veganuary: Since 2014, Veganuary has inspired and supported more than one million people in 192 countries to go vegan for January - and beyond!

Social Links

What is Veganuary's Revenue?

Veganuary's estimated revenue for 2024 is $4.57M.

What does Veganuary do?

6/mo Traffic Growth

-12.30%

All Time Traffic Growth

Monthly Hits

187k

Time on Site

1.1Mins

Pages per Visit

2.0

Bounce Rate

65%

How fast is Veganuary growing?

Veganuary has grown by 18.6% in the last 6 months according to SimilarWeb.

How do people interact with Veganuary?

Last month, Veganuary received 187k visitors who spent an average of 1.1 minutes on the website and visited 2.0 different pages per session. Overall, 65% of people bounce on the first visit.

How do people find Veganuary?

58.8k people (31%) visit Veganuary directly. 112.2k (60%) people search for them in Google. Whereas, 8.3k (4%) discover Veganuary through Facebook, Reddit, and YouTube. 3.8k (2%) visitors come from Veganuary's email newsletters. Finally, 263 (0.1%) people come from affiliates and or paid referrals.

Who uses Veganuary?

Veganuary's top market is the United Kingdom and they receive 57.4k (30.8%) people.Then the 2nd is United States with 34.7k (18.6%).The 3rd is is Germany with 11.8k (6.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

Veganuary's top market is the United Kingdom and they receive 57.4k (30.8%) people.
Then the 2nd is United States with 34.7k (18.6%).
The 3rd is is Germany with 11.8k (6.3%).