Wheels: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Get the latest automotive news: car reviews & comparisons, car maintenance & driving tips from wheels.ca. compare new car prices & search cars for sale.

870k

Estimated Revenue

197.89k

Website Visitors

4/5

Trustpilot Score

What do we know about Wheels.ca?

Estimated Revenue (2020)

$870k

Total Employees

6 Founded

1986

Industry

Internet

Location

Toronto, Canada

About

Wheels.ca: Get the latest automotive news: car reviews & comparisons, car maintenance & driving tips from Wheels.ca. Compare new car prices & search cars for sale.

Social Links

Alexa Ranking: 406712

What is Wheels.ca's Revenue?

Wheels.ca's estimated revenue for 2024 is $870k.

What does Wheels.ca do?

Wheels.ca is Canada's automotive lifestyle destination. As a trusted online resource, Wheels.ca teaches, inspires, and empowers auto intenders in making the right decisions. With over 80,000 vehicles for sale, Wheels.ca connects buyers with trusted dealers to find the best vehicle that suits their lifestyle needs. Wheels.ca is operated by Digital Auto Ventures, a partnership between Toronto Star Newspapers Limited and Metroland Media Group Ltd.

What are the monthly traffic metrics for Wheels?

6/mo Traffic Growth

30.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

198k

Time on Site

0.6Mins

Bounce Rate

79%

How fast is Wheels growing?

Wheels has grown by -23.4% in the last 6 months according to SimilarWeb.

How do people interact with Wheels?

Last month, Wheels received 198k visitors who spent an average of 0.6 minutes on the website and visited 1.0 different pages per session. Overall, 79% of people bounce on the first visit.

How do people find Wheels?

31k people (16%) visit Wheels directly. 156.2k (79%) people search for them in Google. Whereas, 2.5k (1%) discover Wheels through Facebook, Reddit, and YouTube. 317.6 (0%) visitors come from Wheels's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Wheels?

Wheels's top market is the Canada and they receive 109.5k (55.3%) people.
Then the 2nd is United States with 50k (25.3%).
The 3rd is is United Kingdom with 3.2k (1.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

Ralphlauren

Ralph lauren offers designer men’s, women’s, kids’ & baby clothing & accessories and home furnishings. free fast shipping with an rl account & free returns.... More