Review (August 2025)

The most wearable dress in your wardrobe. made from our favorite natural material, merino wool.

145k

Estimated Revenue

162.41k

Website Visitors

4/5

Trustpilot Score

What do we know about wool&?

Estimated Revenue (2020)

$145k

Total Employees

1

Founded

2018

Industry

Apparel Fashion

Location

Portland, United States

About

wool&: The most wearable dress in your wardrobe. Made from our favorite natural material, merino wool.

Social Links

Alexa Ranking: 125651

What is wool&'s Revenue?

wool&'s estimated revenue for 2024 is $145k.

What does wool& do?

our aim is to design the most practical, most wearable dress in your wardrobe. wool is the foundation of our brand; it equips us to do the things we love.

What are the monthly traffic metrics for Wooland?

6/mo Traffic Growth

-30.10%

All Time Traffic Growth

Create Free Account

Monthly Hits

162k

Time on Site

4.9Mins

Bounce Rate

20%

How fast is Wooland growing?

Wooland has grown by -35.5% in the last 6 months according to SimilarWeb.

How do people interact with Wooland?

Last month, Wooland received 162k visitors who spent an average of 4.9 minutes on the website and visited 8.0 different pages per session. Overall, 20% of people bounce on the first visit.

How do people find Wooland?

90.1k people (55%) visit Wooland directly. 35.6k (22%) people search for them in Google. Whereas, 21.5k (13%) discover Wooland through Facebook, Reddit, and YouTube. 8.2k (5%) visitors come from Wooland's email newsletters. Finally, 2.6k (1.6%) people come from affiliates and or paid referrals.

Who uses Wooland?

Wooland's top market is the United States and they receive 144.2k (88.8%) people.
Then the 2nd is Brazil with 5k (3.1%).
The 3rd is is United Kingdom with 2.5k (1.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Wooland's ads on Google?

Google Ads

Wool& - The 100 Day Wool Dress

https://wooland.com/

Our aim is to design the most practical, most wearable dress in your wardrobe. Items ship from the Netherlands VAT paid. naturally soft. quick-drying. odor-resistant. breathable. Types: Brooklyn Wrap Dress, Rowena Swing Dress, Willow Swing Dress, Sierra Tank Dress.

Merino Wool Swing Dresses | by wool& | available in five colors‎

https://wooland.com/products/rowena-merino-swing-dress

the pocketed, long-sleeve, merino dress in a flattering fit. wear it every day of the week, dressed up or dressed down. naturally soft. breathable. quick-drying. odor-resistant.

Merino Wool Swing Dresses | by wool&‎

https://wooland.com/products/rowena-merino-swing-dress

the pocketed, long-sleeve, merino dress in a flattering fit. wear it every day of the week, dressed up or dressed down. odor-resistant. quick-drying. naturally soft. breathable. Highlights: Free Shipping Available, Free Returns Available.

Merino Wool Dresses - wool&

https://wooland.com/

Our aim is to design the most practical, most wearable dress in your wardrobe. We make dresses from our favorite natural material, wool. naturally soft. quick-drying. odor-resistant. breathable. Types: Clara Shirt Dress, Brooklyn Wrap Dress, Rowena Swing

Merino Wool Swing Dresses | by wool&‎

https://wooland.com/products/rowena-merino-swing-dress

the pocketed, long-sleeve, merino dress in a flattering fit. wear it every day of the week, dressed up or dressed down. breathable. naturally soft. odor-resistant. quick-drying.

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