Review (June 2025)

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10k

Estimated Revenue

123.16M

Website Visitors

4/5

Trustpilot Score

What are the monthly traffic metrics for Yandex?

6/mo Traffic Growth

-13.60%

All Time Traffic Growth

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Monthly Hits

123M

Time on Site

9.6Mins

Bounce Rate

21%

How fast is Yandex growing?

Yandex has grown by 20.2% in the last 6 months according to SimilarWeb.

How do people interact with Yandex?

Last month, Yandex received 123M visitors who spent an average of 9.6 minutes on the website and visited 9.0 different pages per session. Overall, 21% of people bounce on the first visit.

How do people find Yandex?

104.6M people (85%) visit Yandex directly. 9.2M (7%) people search for them in Google. Whereas, 3.2M (3%) discover Yandex through Facebook, Reddit, and YouTube. 1.9M (2%) visitors come from Yandex's email newsletters. Finally, 341.7k (0.3%) people come from affiliates and or paid referrals.

Who uses Yandex?

Yandex's top market is the Belarus and they receive 118.1M (95.9%) people.
Then the 2nd is Russian Federation with 3.5M (2.8%).
The 3rd is is Netherlands with 403.9k (0.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

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Monthly Traffic

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36.11%

Ad Spend

$2.61M

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Lifestyle

Monthly Traffic

714.64k

88.13%

Ad Spend

$78.42k

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Category

Health

Monthly Traffic

1.42M

77.18%

Ad Spend

$76.25k