Review (August 2025)

Get the yubikey, the #1 security key, offering strong two factor authentication from industry leader yubico.

50M

Estimated Revenue

1.81M

Website Visitors

2.9/5

Trustpilot Score

What do we know about Yubico?

Estimated Revenue (2020)

$50M

Total Funding

$55M

Total Employees

300

Founded

2007

Industry

Internet

Last Funding Date

Venture (Round not Specified) Aug 2019

Location

Palo Alto, United States

About

Yubico: Get the YubiKey, the #1 security key, offering strong two factor authentication from industry leader Yubico.

Social Links

Alexa Ranking: 31794

What is Yubico's Revenue?

Yubico's estimated revenue for 2024 is $50M.

What does Yubico do?

Yubico sets new global standards for simple and secure access to computers, mobile devices, servers, and internet accounts. The company's core invention, the YubiKey, delivers strong hardware protection, with a simple touch, across any number of IT systems and online services. The YubiHSM, Yubico's ultra-portable hardware security module, protects sensitive data stored in servers. Yubico is a leading contributor to both the FIDO2, WebAuthn, and FIDO Universal 2nd Factor open authentication standards, and the company's technology is deployed and loved by 9 of the top 10 internet brands and by millions of users in 160 countries. Founded in 2007, Yubico is privately held, with offices in Sweden, UK, Germany, USA, Australia, and Singapore. For more information: www.yubico.com

What are the monthly traffic metrics for Yubico?

6/mo Traffic Growth

-10.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

4.0Mins

Bounce Rate

35%

How fast is Yubico growing?

Yubico has grown by 94.2% in the last 6 months according to SimilarWeb.

How do people interact with Yubico?

Last month, Yubico received 2M visitors who spent an average of 4.0 minutes on the website and visited 3.0 different pages per session. Overall, 35% of people bounce on the first visit.

How do people find Yubico?

982.4k people (54%) visit Yubico directly. 671.7k (37%) people search for them in Google. Whereas, 50.1k (3%) discover Yubico through Facebook, Reddit, and YouTube. 10k (1%) visitors come from Yubico's email newsletters. Finally, 20.6k (1.1%) people come from affiliates and or paid referrals.

Who uses Yubico?

Yubico's top market is the United States and they receive 810k (44.9%) people.
Then the 2nd is Canada with 113.3k (6.3%).
The 3rd is is Germany with 79.5k (4.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Yubico's ads on Google?

Google Ads

Yubico - YubiKey 5 Series

https://www.yubico.com/

The #1 security key, enables strong two-factor, multi-factor and can also be passwordless.

yubico.com - Yubico‎

https://www.yubico.com/store/

Protect Your Accounts Online. Simple Secure Login! Google, Dropbox, Github · Safe login · Quick and easy · Stay safe online · For developers

yubico.com - Yubico‎

https://www.yubico.com/store/

Protect Your Accounts Online. Simple Secure Login! Stay safe online · Quick and easy · Safe login · For developers · Google, Dropbox, Github Products: YubiKey 4, YubiKey 4 Nano, YubiKey NEO, FIDO U2F Security Key…

YubiKey | Protect Your Online Accounts‎

https://www.yubico.com/security-keys-authentication/

YubiKey Strong Two-Factor Authentication. Secure Login Made Easy for Everyone. Easy to Use. High Security. Low Cost. Types: FIDO U2F, CCID Smart Card, HID Keyboard.

Yubico.com | YubiKey 5 NFC | The Passwordless Key‎

https://www.yubico.com/product/yubikey-5-nfc

The YubiKey NEO is Now the YubiKey 5 NFC. Secure Tap-n-Go Authentication and Support for FIDO2 to Defend Against Phishing. High Security. Low Cost. Easy to Use. Types: FIDO U2F, CCID Smart Card, HID Keyboard.

What do Yubico's customers say about them?

Review Score

2.9/5

Total Reviews

11

Info

Yubico
5 Star
44.4%
4 Star
0.0%
3 Star
0.0%
2 Star
22.2%
1 Star
33.3%
Read reviews that mention
Christoffer

Using Yubikey introduces the risk of the rightful owner of account is prevented access.

Reviewed on 2021-02-25T07:20:04

It is a problem that Yubikeys cannot be duplicated for backup. They are so secure that even the owner of an account can be locked out,lol. That's not good. In case of lost key or hardware malfunction there is no way to access your account. Unfortunatly two different keys often cannot be registered for the same access. Using Yubikey introduces the risk of the rightful owner of account is prevented access.
read more
Sean

Ordered a product 17 days ago

Reviewed on 2021-02-17T17:20:00

Ordered a product 17 days ago, put in an inquiry at the 2 week mark as to its whereabouts and still no updates.For a product thats advertised to arrive in 5 days. no updates/ apologies, its not really what you would expect. Feels more like a scam.
read more
Mike

SCAM Company BEWARE

Reviewed on 2021-01-07T15:35:44

They add a suspicious 54€ Tax to the order. 12 days after ordering they still have not shipped,submitted a support ticket 4 days ago and NO Reply. Beware!
read more
Alessandro

I did my order on December 7.

Reviewed on 2020-12-22T12:27:23

I did my order on December 7. To date, I still have no idea where my order is and every time I contactthe support they only send me an automatic answer where they talk about a generic delay. UPDATE: I've been refunded and I bought it on Amazon (delivered in 2 days).
read more
Clive

Recently got a Yubikey 5 USB with NFC

Reviewed on 2020-12-02T20:32:54

Recently got a Yubikey 5 USB with NFC. Adds a much needed layer of security to my most important on-line accounts.It can be a bit hard to get your head around what it does and why you should use it, but once set-up it is very easy to use and securing my on-line identities. There are some really confusing videos on YouTube and I don't think they help things with what they say! I do wish more companies and agencies would support it, for example my bank, local government etc
read more
Eric Ross

Just works

Reviewed on 2020-09-21T07:33:12

After being recommended by a friend, who has a PhD in Ai field, I got 2 (YubiKey FIPS Series) for myself.One for use and another for back-up if things go south. It has given me great mental peace. The device is small, easy to carry and very efficient to use. I am happy to have them around and working on the security problem. Recommended.
read more
Cam

U2F Keys from Yubico

Reviewed on 2020-03-27T00:28:39

I think having this type of security (U2F Key) and replacing other methods is just excellent.Combined with a password manager like Dashlane for example is just top notch and definitely safe from attacks. It's an open authentication standard that enables internet users to securely access any number of online services with one single security key instantly and with no drivers or client software needed. They come in many sizes fit to the users needs, obviously make sure to have a few spare.
read more
Henrik Stougaard Nielsen

Non-intutitive

Reviewed on 2019-03-07T15:17:11

Non-intutitive, user-unfriendly, incompatible, and a superfluous extra step to sign in.

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