Aucklandmuseum: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Auckland war memorial museum tells the story of new zealand, its place in the pacific and its people. the museum is a war memorial for the province of auckland and holds one of new zealand's top three heritage libraries. it has pre-eminent māori and pacific collections, significant natural history resources and major social and military history collections, as well as decorative arts and pictorial collections.

6.35M

Estimated Revenue

86.62k

Website Visitors

4/5

Trustpilot Score

What do we know about Auckland War Memorial Museum?

Estimated Revenue (2020)

$6.35M

Total Employees

280 Founded

1852

Industry

Museums And Institutions

Location

Auckland, New Zealand

About

Auckland War Memorial Museum: Auckland War Memorial Museum tells the story of New Zealand, its place in the Pacific and its people. The Museum is a war memorial for the province of Auckland and holds one of New Zealand's top three heritage libraries. It has pre-eminent Māori and Pacific collections, significant natural history resources and major social and military history collections, as well as decorative arts and pictorial collections.

Social Links

What is Auckland War Memorial Museum's Revenue?

Auckland War Memorial Museum's estimated revenue for 2024 is $6.35M.

What does Auckland War Memorial Museum do?

Tamaki Paenga Hira - Auckland War Memorial Museum is a major New Zealand and Auckland cultural institution. It comprises the War Memorial for the Auckland region and an encyclopedic museum featuring extensive natural sciences and human history collections. The Museum is largely funded by Auckland residents but is also increasing its self-generated commercial revenue. The Museum is fully committed to help the city achieve the aspirations of the Auckland Plan by serving diverse audiences onsite, online and out in the communities of Auckland. The Museum seeks to play a leading role in the cultural and creative life of the city and contribute strongly as a research and educational institution, tourist destination, sustainability leader and partner seeking improved social outcomes for all residents. The Museum is located within the grounds of Auckland Domain and is housed within a building with major cultural heritage significance. In late 2012, the publication of Future Museum began a new era for Tamaki Paenga Hira. A strategic response to the Auckland Plan, Future Museum looks forward two decades and provides the framework and direction for exciting initiatives which will be set out in successive Annual Plans of the Museum.

What are the monthly traffic metrics for Aucklandmuseum?

6/mo Traffic Growth

-8.60%

All Time Traffic Growth

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Monthly Hits

87k

Time on Site

9.2Mins

Bounce Rate

38%

How fast is Aucklandmuseum growing?

Aucklandmuseum has grown by 27.1% in the last 6 months according to SimilarWeb.

How do people interact with Aucklandmuseum?

Last month, Aucklandmuseum received 87k visitors who spent an average of 9.2 minutes on the website and visited 9.0 different pages per session. Overall, 38% of people bounce on the first visit.

How do people find Aucklandmuseum?

35.2k people (41%) visit Aucklandmuseum directly. 43.9k (51%) people search for them in Google. Whereas, 4.9k (6%) discover Aucklandmuseum through Facebook, Reddit, and YouTube. 1.7k (2%) visitors come from Aucklandmuseum's email newsletters. Finally, 9.9 (0.0%) people come from affiliates and or paid referrals.

Who uses Aucklandmuseum?

Aucklandmuseum's top market is the New Zealand and they receive 78.8k (91.0%) people.
Then the 2nd is United States with 1.8k (2.1%).
The 3rd is is Australia with 1.6k (1.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Aucklandmuseum's ads on Google?

Google Ads

Auckland Museum