Benefitfocus: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Benefitfocus (nasdaq: bnft) unifies the entire benefits industry through innovative technology solutions that bring efficiency, cost savings and simplicity to employee benefits administration.

287.14M

Estimated Revenue

392.15k

Website Visitors

4/5

Trustpilot Score

What do we know about Benefitfocus?

Estimated Revenue (2020)

$287.14M

Total Employees

1300

Founded

2000

Industry

Computer Software

Location

Charleston, United States

About

Benefitfocus: Benefitfocus (NASDAQ: BNFT) unifies the entire benefits industry through innovative technology solutions that bring efficiency, cost savings and simplicity to employee benefits administration.

Social Links

Alexa Ranking: 90750

What is Benefitfocus's Revenue?

Benefitfocus's estimated revenue for 2024 is $287.14M.

What does Benefitfocus do?

Benefitfocus (NASDAQ: BNFT) unifies the entire U.S. benefits industry on a single technology platform to protect consumers' health, wealth and lifestyle. Our powerful cloud-based software, data-driven insights and thoughtfully-designed services, enable employers, insurance brokers and carriers to simplify the complexity of benefits administration and deliver a world-class benefits experience.

What are the monthly traffic metrics for Benefitfocus?

6/mo Traffic Growth

50.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

392k

Time on Site

10.1Mins

Bounce Rate

27%

How fast is Benefitfocus growing?

Benefitfocus has grown by 56.3% in the last 6 months according to SimilarWeb.

How do people interact with Benefitfocus?

Last month, Benefitfocus received 392k visitors who spent an average of 10.1 minutes on the website and visited 10.0 different pages per session. Overall, 27% of people bounce on the first visit.

How do people find Benefitfocus?

76.2k people (19%) visit Benefitfocus directly. 29.1k (7%) people search for them in Google. Whereas, 1.9k (0%) discover Benefitfocus through Facebook, Reddit, and YouTube. 7.7k (2%) visitors come from Benefitfocus's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Benefitfocus?

Benefitfocus's top market is the United States and they receive 384.8k (98.1%) people.
Then the 2nd is Canada with 1.7k (0.4%).
The 3rd is is United Kingdom with 1.6k (0.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Benefitfocus's ads on Google?

Google Ads

Benefits Administration System - Custom & Cloud-Based‎

http://go.benefitfocus.com/employer-solutions/demo/cpc/benefits-administration-a?ex=ifded8-eep549-gcc4n

Yes, Things Get Easier With This All-In-One Platform. Free Demo Today! Benefits: Gains Insight Into Cost Drivers, Increases Employee Satisfaction…

Benefitfocus.com - Benefitfocus® - Simplify Employee Benefits

https://www.benefitfocus.com/solutions/employers

Transform How To Manage Your Benefits Program With Our Complete Employee Benefits Solution. A Single Source For Tools & Services Needed To Reduce Complexity Of Employee Benefits. Personalize Enrollment. Expand Benefit Package. Increase Data Accuracy.

Group Benefit Admin Software - All Your Benefits. One Place.®‎

https://www.benefitfocus.com/insurance-carriers-solutions?ex=ifded8-eep549-1wbo5no&utm_source=Google&utm_campaign=Benefits_Administration&utm_medium=cpc&utm_term=Group_Insurance_Administration_Software&gclid=CLmetrKZ9dQCFc22wAodU5UPPg

Automate Enrollment, Cut Costs and Build Trust For Years To Come. Learn More! Powerful Data · Compliance Automation · Employee Engagement · All-in-one Platform

Insurance Management System - All Your Benefits. One Place.®‎

https://www.benefitfocus.com/solutions?ex=ifded8-eep549-17dg6mq&utm_source=Google&utm_campaign=Private_Exchange&utm_medium=cpc&utm_term=Web_Based_Insurance_Management_System

A Better Benefits Solution Starts With Better Choices. Explore Our Solutions! Compliance Automation · All-in-one Platform · Powerful Data · Employee Engagement

Better Benefits Communication - All Your Benefits. One Place.®‎

http://go.benefitfocus.com/employer-solutions/demo/cpc/benefits-administration-a

Easily Educate & Engage Employees On Their Benefit Options. Learn More! All-in-one Platform · Compliance Automation · Powerful Data · Employee Engagement

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