Heap: See Their Revenue, Competitors, Traffic, and Reviews (December 2025)

Review (December 2025)

Heap is the only digital insights platform that shows everything users do on your site, revealing the "unknown unknowns" that stay invisible with other tools.

27M

Estimated Revenue

375.32k

Website Visitors

4/5

Trustpilot Score

What do we know about Heap?

Estimated Revenue (2020)

$27M

Total Funding

$108.12M

Total Employees

220 Founded

2013

Industry

Internet

Last Funding Date

Series C Jul 2019

Location

San Francisco, United States

About

Heap: Heap is a smarter way to do Product Analytics, giving PMs autocaptured, actionable customer data for true product innovation.

Social Links

Alexa Ranking: 73139

What is Heap's Revenue?

Heap's estimated revenue for 2024 is $27M.

What does Heap do?

Heap's mission is to power business decisions with truth. We empower companies to focus on what matters—discovering insights and taking action—not building pipelines or tagging. With Heap, organizations of all sizes can remove technical bottlenecks and gain a single comprehensive view of their customers. Our software automatically collects, organizes, analyzes, and connects customer data, so businesses can create more valuable products and experiences.

What are the monthly traffic metrics for Heap?

6/mo Traffic Growth

72.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

375k

Time on Site

1.8Mins

Bounce Rate

66%

How fast is Heap growing?

Heap has grown by -27.8% in the last 6 months according to SimilarWeb.

How do people interact with Heap?

Last month, Heap received 375k visitors who spent an average of 1.8 minutes on the website and visited 1.0 different pages per session. Overall, 66% of people bounce on the first visit.

How do people find Heap?

124.3k people (33%) visit Heap directly. 158.5k (42%) people search for them in Google. Whereas, 16k (4%) discover Heap through Facebook, Reddit, and YouTube. 10.9k (3%) visitors come from Heap's email newsletters. Finally, 4.5k (1.2%) people come from affiliates and or paid referrals.

Who uses Heap?

Heap's top market is the United States and they receive 133.6k (35.6%) people.
Then the 2nd is India with 24.5k (6.5%).
The 3rd is is United Kingdom with 17.1k (4.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Heap's ads on Google?

Google Ads

Heap | Product Analytics That Works

https://heap.io/ppc-request-demo

Drive retention, iterate faster, build better products with user insights. Request a demo. Analyze your funnels, conversion rates, and cohorts to drive the right product decisions. Free 14 day trial. More trust in your data. User segmentation. Complete customer dataset.

Heap | Product Analytics That Work | heap.io‎

https://heap.io/ppc-bottlenecks-insights

Hear from Heap customers how they delivered better products. Use Heap to drive greater retention and higher conversion rate. Download our ebook. More trust in your data. Complete customer dataset. User segmentation. Free 14 day trial. Instant setup.

Heap - Product Analytics That Work - Free 30-Min Demo - heap.io

https://heap.io/lp/ppc-heap-vs-google-analytics

Heap goes beyond the session to deliver metrics that actually improve sales and LTV. Get your free 30-minute demo, no credit card required. Complete historical data. Automated ETL. 4.3 Stars on G2 Crowd. Complete customer dataset. Automatic tracking.

Heap | Track all Web & Product Events | Download Competitive Kit‎

https://heap.io/heap-vs-mixpanel-kit

Trust the product analytics platform used by 6,000 companies globally. Sign up for trial. Drive retention, iterate faster, build better products with user insights. Download kit. Complete customer dataset. Free 14 day trial. More trust in your data. Insta

Heap - A Google Analytics Alternative