Review (July 2025)

The national recreation and park association (nrpa) mission is to advance parks, recreation, and environmental conservation efforts that enhance the quality of life for all people.

4.61M

Estimated Revenue

103.2k

Website Visitors

4/5

Trustpilot Score

What do we know about National Recreation and Park Association?

Estimated Revenue (2020)

$4.61M

Total Employees

150

Founded

1965

Industry

Nonprofit Organization Management

Location

Ashburn, United States

About

National Recreation and Park Association: The National Recreation and Park Association (NRPA) mission is to advance parks, recreation, and environmental conservation efforts that enhance the quality of life for all people.

Social Links

Alexa Ranking: 82043

What is National Recreation and Park Association's Revenue?

National Recreation and Park Association's estimated revenue for 2024 is $4.61M.

What does National Recreation and Park Association do?

National Recreation and Park Association (NRPA) is the leading advocacy organization dedicated to the advancement of public parks, recreation and conservation. Our work draws national focus to the far-reaching impact of successes generated at the local level. Leveraging their role in conservation, health and wellness, and social equity to improve their communities NRPA's members of park and recreation professionals and park advocates are 60,000 strong and represent public spaces in urban communities, rural settings and everything in between. NRPA brings strength to our message by partnering with like-minded organizations including those in the federal government, nonprofits, and commercial enterprises. Funded through dues, grants, registrations, and charitable contributions, NRPA produces research, education and policy initiatives for our members that ultimately enrich the communities they serve . NRPA is a strong supporter of state side Land and Water Conservation Fund (LWCF) and introduced legislation to fund urban parks. NRPA is the recipient of numerous workplace honors, including the Workplace Excellence Seal of Approval for two years in a row, the Health & Wellness Seal of Approval for three years in a row and the EcoLeadership Award for three years in a row from the Alliance for Workplace Excellence. It has also been named a Washington Post Top Workplace for six years in a row.

What are the monthly traffic metrics for Nrpa?

6/mo Traffic Growth

-56.00%

All Time Traffic Growth

Create Free Account

Monthly Hits

103k

Time on Site

2.7Mins

Bounce Rate

61%

How fast is Nrpa growing?

Nrpa has grown by 15.8% in the last 6 months according to SimilarWeb.

How do people interact with Nrpa?

Last month, Nrpa received 103k visitors who spent an average of 2.7 minutes on the website and visited 2.0 different pages per session. Overall, 61% of people bounce on the first visit.

How do people find Nrpa?

36.2k people (35%) visit Nrpa directly. 61.6k (60%) people search for them in Google. Whereas, 885.1 (1%) discover Nrpa through Facebook, Reddit, and YouTube. 0 (0%) visitors come from Nrpa's email newsletters. Finally, 85.9 (0.1%) people come from affiliates and or paid referrals.

Who uses Nrpa?

Nrpa's top market is the United States and they receive 82.2k (79.6%) people.
Then the 2nd is Viet Nam with 2.8k (2.7%).
The 3rd is is Canada with 2.4k (2.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Nrpa's ads on Google?

Google Ads

Connect Kids to Nature - Free Activity Guide - nrpa.org‎

http://www.nrpa.org/our-work/partnerships/initiatives/wildlifeexplorers/?utm_source=google&utm_medium=adwords&utm_term=2017&utm_content=workbook&utm_campaign=wildlife-explorers

Download the free activity guide to teach kids about the value of nature.

nrpa.org - Come to New Orleans for the - NRPA Annual Conference‎

https://www.nrpa.org/conference2017/exhibitors/

Showcase your business & connect with 7,000+ from the Parks & Rec. industry.

Find a Job in Parks and Rec - Through the #1 Job Site - nrpa.org‎

http://careercenter.nrpa.org/jobs

Discover hundreds of local parks and rec jobs through the NRPA Career Center Highlights: Non-Profit Organization, Formed On 1965…

Nrpa.org | Find a Job in Parks and Rec | Through the #1 Job Site‎

http://careercenter.nrpa.org/jobs

Discover hundreds of local parks and rec jobs through the NRPA Career Center Get Updates · Donate Online · Live Help Available Highlights: Non-Profit Organization, Established In 1965

Post Park & Rec Job Openings | Find Your Next Superstar | nrpa.org‎

https://careercenter.nrpa.org/employers/

Attract Park and Rec employees using the leading industry career center Search Resumes · Post Jobs Quickly · Manage Applications Highlights: Offers Branding Solutions, Automated Bulk Posting Options Available...

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