Review (August 2025)

Discover sunglasses, goggles, apparel, and more available at the oakley official website. make your order now and receive free shipping!

720M

Estimated Revenue

5.74M

Website Visitors

1.4/5

Trustpilot Score

What do we know about Oakley?

Estimated Revenue (2020)

$720M

Total Employees

3600

Founded

1975

Industry

Apparel Fashion

Location

Lake Forest, United States

About

Oakley: Discover Sunglasses, Goggles, Apparel, and More Available at the Oakley Official Website. Make your order now and receive free shipping!

Social Links

Alexa Ranking: 15919

What is Oakley's Revenue?

Oakley's estimated revenue for 2024 is $720M.

What does Oakley do?

Oakley, Inc. is a sport and lifestyle brand that sets itself apart from the rest by pushing the boundaries of performance. Building on its legacy of innovative, market-leading optical technology, the company manufactures and distributes high performance sunglasses, prescription lenses and frames, goggles, apparel, footwear, and accessories. The essence of the brand is communicated through professional and amateur athletes who depend on Oakley products to provide them with the very best while they redefine what is physically possible.

What are the monthly traffic metrics for Oakley?

6/mo Traffic Growth

13.90%

All Time Traffic Growth

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Monthly Hits

6M

Time on Site

3.7Mins

Bounce Rate

46%

How fast is Oakley growing?

Oakley has grown by 58.9% in the last 6 months according to SimilarWeb.

How do people interact with Oakley?

Last month, Oakley received 6M visitors who spent an average of 3.7 minutes on the website and visited 4.0 different pages per session. Overall, 46% of people bounce on the first visit.

How do people find Oakley?

2.1M people (37%) visit Oakley directly. 2.9M (51%) people search for them in Google. Whereas, 129.2k (2%) discover Oakley through Facebook, Reddit, and YouTube. 86.7k (2%) visitors come from Oakley's email newsletters. Finally, 391.8k (6.8%) people come from affiliates and or paid referrals.

Who uses Oakley?

Oakley's top market is the United States and they receive 2.5M (44.1%) people.
Then the 2nd is Canada with 509.4k (8.9%).
The 3rd is is Brazil with 488.6k (8.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Oakley's ads on Google?

Google Ads

Oakley.com | Oakley® Sunglasses | Free Shipping & Free Returns‎

https://www.oakley.com/en-us/category/men/sunglasses?cid=IP-SGA_180327-G-NB-LowLux-Sunglasses-Exact_U-Variations_sunglass

Shop Today And Enjoy Free 2 Day Shipping On Orders Of +$100 From Oakley! PRIZM Technology. Replacement Lenses. Performance Eyewear. Youth Sunglasses. HD Optics. Free Shipping & Returns. Custom Sunglasses. Lifestyle Eyewear. Types: Sport, Lifestyle, Youth,

Oakley.com - Oakley Sunglasses‎

http://www.oakley.com/en/mens/sunglasses/category/m02

Shop Sunglasses, Apparel & More. Free Shipping & Free Returns. Lifestyle Eyewear · PRIZM Technology · HD Optics · Youth Sunglasses · Performance Eyewear Types: Sport, Lifestyle, Youth, Eyeglasses, Polarized, Custom

oakley.com - Oakley® Sunglasses - Free Shipping & Free Returns‎

http://www.oakley.com/en/mens/sunglasses/category/m02?cm_mmc=google-semsearch-_-G-NB-LowLux-Sunglasses-BMM-_-U-Variations-_-+sunglass

Shop & Enjoy The Latest Winter Styles At The Oakley® Official Site. Free shipping & returns · Custom sunglasses · Lifestyle eyewear · PRIZM technology · HD optics Types: PRIZM Sunglasses, Polarized Sunglasses, Sport Sunglasses, Lifestyle Sunglasses… 560 5

Oakley.com - Oakley® Up to 50% Off - on Select Eyewear

https://www.oakley.com/en-us

Oakley® Holbrooks | Shop The Latest Winter Styles | oakley.com‎

https://www.oakley.com/en-us/category/men/sunglasses/performance-lifestyle?cid=IP-SGA_180327-G-NB-High-Sunglasses-Exact_M-Style-Aviator_aviatorsunglassesformen

Shop The Season's Latest Styles From Oakley And Enjoy Free 2 Day Shipping! PRIZM Technology. Lifestyle Eyewear. HD Optics. Free Shipping & Returns. Youth Sunglasses. Performance Eyewear. End of Season: 50% off Apparel/Accessories 560 5th Ave, New York, NY

What do Oakley's customers say about them?

Review Score

1.4/5

Total Reviews

403

Info

Oakley
5 Star
15.0%
4 Star
0.0%
3 Star
0.0%
2 Star
10.0%
1 Star
75.0%
Read reviews that mention
Andres Arango

Highly priced and cheaply made

Reviewed on 2021-05-17T19:30:15

Highly priced and cheaply made. I have own a few pairs of Oakley sunglasses but my reading glasses frames are the last ones I will ever own.Metallic frame and yet broke within a year. I work at an office so no reason to break. Their plastic sunglasses have problems with the lenses as the images are distorted. Junk if you asked me.
read more
Mike Kaskowitz

This review is for Mehrdad who was…

Reviewed on 2021-05-11T23:51:01

This review is for Mehrdad who was amazing in his customer service. Mehrdad allowed us to try at least15-20 pairs of glasses and brought so much more to the floor to help me and my wife to find the best fist for us. Mehrdad is very knowledgeable about Oakley products. He was patient and very polite. He made the shopping experience memorable and we can't wait to come back for more stuff. Visit Mehrdad for the best shopping experience. He is a great gentleman.
read more
LUKAS K

good service , no problems!!!!

Reviewed on 2021-05-10T11:15:38

after i made an order i was quite concerned when i read all the bad reviews.. but i received my order (bike helmet and gloves) after 10 days.. when i called the helpline the phone was answered within a couple of minutes.. also they responded on messanger very quickly , i was given UPS tracking number so i cant complain. Professional and good service !! thank you
read more
Slobodan Ivanovic

One star is too much

Reviewed on 2021-05-06T01:12:06

One star is too much, payed online, they took my money but there is no delivery More honorable job than you guys is to be prostitute on the street,wish you all the worse!!!
read more
Max

Save your time and money shop else…

Reviewed on 2021-05-05T17:27:23

Save your time and money shop else where I bought glasses a month ago. The latch alphas.The screw for the ear piece fell out and I contacted them asking for replacement screw. They must have no brains there or something. Offer me a 30% discount for a new pair. No replacement parts around. $300 down the drain glad I could wear them for not even a month. I’ll be looking for a new brand to support. These guys are a joke at luxottica
read more
Josh Pchelka

I am beyond frustrated and upset at…

Reviewed on 2021-05-02T16:08:44

I am beyond frustrated and upset at this point. I was given a gift card awhile back and now find they don't accept them nor can I check the balance on it.Needless to say Oakley lost a repeat customer
read more
Nell Drummond

Oakley frames cracked while cleaning…

Reviewed on 2021-05-01T05:00:11

Oakley frames cracked while cleaning lenses. Contacted Lucottica support and they say its not workmanship issue so its not covered.The frame shouldnt snap while cleaning them. Stay away from Lucottica products like Oakley.
read more
Mr Walters

Fantastic service as usual.

Reviewed on 2021-04-29T09:55:33

Placed 2 separate orders within 24 hours of each other for a pair of sunglasses. 20% discount via the site,10% cash back via Top Cashback. Orders both shipped from Italy within 24 hours. Free UPS delivery. Both in my hands within 48 hours. Both items exactly as described and in perfect condition. Highly recommended.
read more

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