Review (August 2025)

10k

Estimated Revenue

1.78M

Website Visitors

4/5

Trustpilot Score

What are the monthly traffic metrics for Ruger?

6/mo Traffic Growth

33.90%

All Time Traffic Growth

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Monthly Hits

2M

Time on Site

2.9Mins

Bounce Rate

48%

How fast is Ruger growing?

Ruger has grown by -1.0% in the last 6 months according to SimilarWeb.

How do people interact with Ruger?

Last month, Ruger received 2M visitors who spent an average of 2.9 minutes on the website and visited 3.0 different pages per session. Overall, 48% of people bounce on the first visit.

How do people find Ruger?

460.4k people (26%) visit Ruger directly. 1.3M (71%) people search for them in Google. Whereas, 14.8k (1%) discover Ruger through Facebook, Reddit, and YouTube. 7.2k (0%) visitors come from Ruger's email newsletters. Finally, 2k (0.1%) people come from affiliates and or paid referrals.

Who uses Ruger?

Ruger's top market is the United States and they receive 1.6M (89.6%) people.
Then the 2nd is Canada with 47.1k (2.6%).
The 3rd is is Slovakia with 7.8k (0.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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40.35%

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0.41%

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503.33k

-13.41%

Ad Spend

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