Review (August 2025)

Welcome to the official tokidoki website! shop for tokidoki gear, learn more about our characters and get up to date on our latest news and events.

2M

Estimated Revenue

162.62k

Website Visitors

4/5

Trustpilot Score

What do we know about tokidoki?

Estimated Revenue (2020)

$2M

Total Employees

37

Founded

2003

Industry

Consumer Goods

Location

Los Angeles, United States

About

tokidoki: Welcome to the official tokidoki website! Shop for tokidoki gear, learn more about our characters and get up to date on our latest news and events.

Social Links

Alexa Ranking: 152269

What is tokidoki's Revenue?

tokidoki's estimated revenue for 2024 is $2M.

What does tokidoki do?

tokidoki, which translates to "sometimes" in Japanese, is an internationally recognized and iconic lifestyle brand based on the vision of Italian artist Simone Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold. Since debuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and emerged as a sought-after global lifestyle brand. tokidoki offers an extensive range of products which include fine art, apparel, handbags, cosmetics, accessories, toys and more. As an innovative company, tokidoki is known not only for its eye-popping aesthetic and criminally cute characters but also its megawatt partnerships with the likes of iconic brands such as Hello Kitty, Karl Lagerfeld, LeSportsac, Barbie, Onitsuka Tiger, Sephora, Marvel and others. The tokidoki universe contains a diverse array of characters across several character families, each one with it own unique story.

What are the monthly traffic metrics for Tokidoki?

6/mo Traffic Growth

11.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

163k

Time on Site

2.8Mins

Bounce Rate

41%

How fast is Tokidoki growing?

Tokidoki has grown by -20.2% in the last 6 months according to SimilarWeb.

How do people interact with Tokidoki?

Last month, Tokidoki received 163k visitors who spent an average of 2.8 minutes on the website and visited 4.0 different pages per session. Overall, 41% of people bounce on the first visit.

How do people find Tokidoki?

71.5k people (44%) visit Tokidoki directly. 68.4k (42%) people search for them in Google. Whereas, 12.6k (8%) discover Tokidoki through Facebook, Reddit, and YouTube. 4.7k (3%) visitors come from Tokidoki's email newsletters. Finally, 3.2k (2.0%) people come from affiliates and or paid referrals.

Who uses Tokidoki?

Tokidoki's top market is the United States and they receive 126.7k (77.9%) people.
Then the 2nd is Canada with 6.8k (4.2%).
The 3rd is is Panama with 3.9k (2.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Tokidoki's ads on Google?

Google Ads

tokidoki ® - Subscribe and Save - 15% Off First Purchase

https://www.tokidoki.it/collections/sale

Shop tokidoki Merchandise at the Best Prices Online: Save on Clothing, Toys, Bags & More! Join Our Mailing List & Get 15% Off Your 1st Order. Shop Our Sale Section & Save! We Ship Worldwide. Shop 2020 New Arrivals. Criminally Cute Creations. Shop Web-Only Items.

30% Off tokidoki Official Sale - Shop & Save at tokidoki.it‎

http://shop.tokidoki.it/sale

Last-Chance Deals on tokidoki Clothing and Skate Decks. Don't Miss Out! Criminally Cute Creations · Easy Exchange Policy · We Ship Worldwide · New Deals Added Daily

tokidoki Bags—Official | Fall 2018 Bags Are Here | tokidoki.it‎

https://shop.tokidoki.it/bags

Shop Our Camo Kawaii Collection Starting from $24! Eligible for Free Shipping. Official tokidoki Site.

tokidoki 50% Off Sale | No Coupons/Promo Codes Needed

https://www.tokidoki.it/collections/sale

Last-Chance Deals on Official tokidoki Gear. Shop Now & Save! Visit tokidoki.it to Shop Official tokidoki Merchandise at Online Exclusive Prices! New Deals Added Daily. Shop 2020 New Arrivals. We Ship Worldwide. Official tokidoki Site. Criminally Cute

tokidoki ® - New Bags

https://www.tokidoki.it/collections/bags

Free shipping on orders over $75 + in the contiguous US. Cravings Collection: Crossbody, Backpacks, Zip Wallet, and more! View Size Guide. Explore Blog. Sign Up For Newsletter. Highlights: Newsletter Available, Size Guide Available.

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