Unwto: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

33.07M

Estimated Revenue

300.53k

Website Visitors

4/5

Trustpilot Score

What do we know about World Tourism Organization (UNWTO)?

Estimated Revenue (2020)

$33.07M

Total Employees

290 Founded

1975

Industry

International Trade And Development

Location

Madrid, Spain

About

World Tourism Organization (UNWTO):

Social Links

Alexa Ranking: 64033

What is World Tourism Organization (UNWTO)'s Revenue?

World Tourism Organization (UNWTO)'s estimated revenue for 2024 is $33.07M.

What does World Tourism Organization (UNWTO) do?

The World Tourism Organization (UNWTO) is the United Nations agency responsible for the promotion of responsible, sustainable and universally accessible tourism. As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide. UNWTO encourages the implementation of the Global Code of Ethics for Tourism, to maximize tourism's socio-economic contribution while minimizing its possible negative impacts, and is committed to promoting tourism as an instrument in achieving the Sustainable Development Goals (SDGs), geared towards reducing poverty and fostering sustainable development. UNWTO generates market knowledge, promotes competitive and sustainable tourism policies and instruments, fosters tourism education and training, and works to make tourism an effective tool for development through technical assistance projects in over 100 countries around the world.

What are the monthly traffic metrics for Unwto?

6/mo Traffic Growth

-9.00%

All Time Traffic Growth

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Monthly Hits

301k

Time on Site

2.7Mins

Bounce Rate

59%

How fast is Unwto growing?

Unwto has grown by 7.0% in the last 6 months according to SimilarWeb.

How do people interact with Unwto?

Last month, Unwto received 301k visitors who spent an average of 2.7 minutes on the website and visited 2.0 different pages per session. Overall, 59% of people bounce on the first visit.

How do people find Unwto?

95.7k people (32%) visit Unwto directly. 184.2k (61%) people search for them in Google. Whereas, 4.6k (2%) discover Unwto through Facebook, Reddit, and YouTube. 3.4k (1%) visitors come from Unwto's email newsletters. Finally, 128.5 (0.0%) people come from affiliates and or paid referrals.

Who uses Unwto?

Unwto's top market is the Spain and they receive 37k (12.3%) people.
Then the 2nd is Mexico with 21k (7.0%).
The 3rd is is Philippines with 17.8k (5.9%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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