Review (August 2025)

Precision selected rare tubes. high-fidelity music systems.

11.91M

Estimated Revenue

225.3k

Website Visitors

3.4/5

Trustpilot Score

What do we know about Upscale Audio?

Estimated Revenue (2020)

$11.91M

Total Employees

10

Founded

1994

Industry

Consumer Electronics

Location

La Verne, United States

About

Upscale Audio: Precision selected rare tubes. High-fidelity music systems.

Social Links

What is Upscale Audio's Revenue?

Upscale Audio's estimated revenue for 2024 is $11.91M.

What does Upscale Audio do?

Upscale Audio is the world's largest purveyor of vacuum tubes for high fidelity home audio, including rare, vintage, and 'new old stock'​ tubes that aren't available anywhere else. Upscale also supplies over 80 brands of high-fidelity components for music enjoyment and is an importer and distributor of several fine brands, including Tannoy, PrimaLuna, Pathos Acoustics, Kiseki, and Feliks Audio.

What are the monthly traffic metrics for Upscaleaudio?

6/mo Traffic Growth

-12.10%

All Time Traffic Growth

Create Free Account

Monthly Hits

225k

Time on Site

3.2Mins

Bounce Rate

50%

How fast is Upscaleaudio growing?

Upscaleaudio has grown by 27.5% in the last 6 months according to SimilarWeb.

How do people interact with Upscaleaudio?

Last month, Upscaleaudio received 225k visitors who spent an average of 3.2 minutes on the website and visited 3.0 different pages per session. Overall, 50% of people bounce on the first visit.

How do people find Upscaleaudio?

63.7k people (28%) visit Upscaleaudio directly. 112.5k (50%) people search for them in Google. Whereas, 11.5k (5%) discover Upscaleaudio through Facebook, Reddit, and YouTube. 1.9k (1%) visitors come from Upscaleaudio's email newsletters. Finally, 31.8k (14.1%) people come from affiliates and or paid referrals.

Who uses Upscaleaudio?

Upscaleaudio's top market is the United States and they receive 156.9k (69.6%) people.
Then the 2nd is Canada with 19.3k (8.5%).
The 3rd is is United Kingdom with 2.6k (1.1%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Upscaleaudio's ads on Google?

Google Ads

Upscale Audio - High-End Audio Supplies

https://upscaleaudio.com/

We Provide High Quality Audio Supplies To Help Make Your Living Room A Stage. Evolve Your Music System With Upscale Audio Components & Expertise. Expert Advice. Easy Financing. Free Shipping.

Keyword: upscale audio

Spendor – Upscale Audio

https://upscaleaudio.com/collections/spendor

We Provide High Quality Audio Supplies To Help Make Your Living Room A Stage. Evolve Your Music System With Upscale Audio Components & Expertise. Free Shipping.

Tonearms & Accessories – Upscale Audio

https://upscaleaudio.com/collections/tonearms-accessories

We Provide High Quality Audio Supplies To Help Make Your Living Room A Stage. Evolve Your Music System With Upscale Audio Components & Expertise. Easy Financing. Free Shipping. Expert Advice.

Keyword: tonearms

The Ultimate Guide to Tube Rolling: 12AX7 – Upscale Audio

https://upscaleaudio.com/pages/the-ultimate-guide-to-tube-rolling-12ax7

We Provide High Quality Audio Supplies To Help Make Your Living Room A Stage. Evolve Your Music System With Upscale Audio Components & Expertise. Free Shipping.

Keyword: 12ax7 tubes comparison

Vincent Audio SV-500 Hybrid Integrated Amplifier – Upscale...

https://upscaleaudio.com/products/vincent-audio-sv-500-hybrid-integrated-amplifier

We Provide High Quality Audio Supplies To Help Make Your Living Room A Stage. Evolve Your Music System With Upscale Audio Components & Expertise. Easy Financing. Expert Advice. Free Shipping.

Keyword: vincent audio sv 500

What do Upscaleaudio's customers say about them?

Review Score

3.4/5

Total Reviews

2

Info

Upscaleaudio
5 Star
50.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
50.0%
Read reviews that mention
Mike

Post Sale Customer Service Did Not Respond

Reviewed on 2021-03-28T17:09:35

Purchased a new Pro-ject Classic Evo. Had damage/defects. One week since being notified of issues through Trust Pilot.No response. Upscale Audio explains that due to poor quality control of all turntable makers they open all turntable boxes & unpack them. Then they inspect, test, and adjust all turntables before shipping them. I think that is a stupid policy. When I buy something new, I want to receive it new. They don't tell you this until they send you a picture of your purchase out of the box. What I received was a turntable with two dinged corners on the walnut veneer. I'm sure accidental. Zooming in on the picture they sent me, although pixelated, you can see the damage to one corner was there before they sent it to me. The other corner is not visible in their picture, but you can assume that was there prior to shipping also. In addition, the lid hinges were installed crooked and the lid does not sit square on the plinth. Once they opened the box, unpacked everything, and dinged the edges it is now a used product. Not new like I bought. Failure by Upscale Audio to address and ignore this issue after one week earns a 1 star rating.
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Jim May-Mileski

Still Buying with more to go!!!

Reviewed on 2021-02-27T05:33:43

Jim May Mileski Verified Buyer Reviewed AURALiC ARIES G2.1 Streamer / Music Server Add 2TB Solid-State Hard Drive So I really wanted to listen and play before I wrote this.I purchased in November and opened on Xmas and sat up on New Years. 21 days later after listening, I can honestly say I have not played any physical media. (I will soon , just enjoying the ease) When Kevin says that this is easy to operate and set up, boy he wasn’t kidding. I plugged it in following the setup and I don’t think I did anything other than turn it on and pressed the “find” from my phone app. It did all the set up. Now I have a Mytek Brooklyn DAC and I have the Mcintosh C53. I have hooked this up to both and found it extremely beautiful sounding. The soundstage is wide and dynamic. Both the DACs easily identify the streaming information. Weather it be 16 bit 24 bit 44k 96k 320 this unit will identify and display . It’s menu is easy to scroll through and self explanatory. Which helps this old dude who is not at all computer literate. It’s as easy as your IPhones menus. I was really nervous to get into the streaming game. I was worried the sound wouldn’t be there like it is on a silver press SACD. Boy was I wrong!! The difference between the physical media and streaming is the ease of use only...you will find it’s nice to sit and enjoy the music instead of getting up and down and changing out records or sacd’s. You actually can just type into the search bar what you want to hear and boom it’s that’s quick!! Love it Love it Love it! Now I also had a 2TB hard drive installed which was the correct thing to do. As I have already taken advantage of filling up a little over a TB of music and it’s right there! I have hooked up my Aries to both my C53 preamp and mc452 but also hooked it up via the mytek and Prima Luna Tube route. The difference in the mytek, to me, seems to be the low end and the mid. Very expansive and oh so warm. Can’t believe you can get a warm tube sounding sound out of a digital streamer....who knew? The unit is of a out of this world build quality and is what sold me on it. When Kevin broke it down in the video, I pulled the trigger and oh so happy I did. Thank You Upscale! Thanks Uncle Kevin! Big Love from the Beautiful Cascade Mountains! Now a few weeks later I have returned to Upscale and purchased a ROON Nucleous and a VPI turntable. Kat helped me with both purchases and knew how busy I was and actually filled out my invoices and sent them to me to simply add my card number and the items were mine. She had the TT professionally assembled by the upscale trained techs! The stylus and cartridge are mounted under a microscope so that it is ready to go! She then threw in a super big boy TShirt!!! What more could a guy want! A record brush valued at $25! These people are super whacky crazy good nutty! Love this place ❤️ . My next magor purchase I will have to fly down to buy. I will have to listen to the speakers I’m interested I and I know that they will build my home stereo pieces in their showroom so I’m able to hear what I will be bringing home knowing EXACTLY what it will sound like. Will they be a set of Bowers n Wilkins 803? Focal Sonota? Something by Wilson? Or something I’ve never heard before? Whatever,I know I won’t be steered wrong..but that’s a year out and that is something I have to show up for to hear for myself. But I know they will replicate every piece of my home stereo so I will be able to tell exactly how the speakers will sound with MY stereo. Uncle Kevin will make sure of that... I just know it. Maybe they will buy me a cheeseburger on that trip! Peace and Love to Upscale and all their staff. Jim MayMileski ???
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