Review (August 2025)
Shop online at our canadian health, beauty and skin care store and have everything delivered to your door.
9M
Estimated Revenue
2.55M
Website Visitors
3.3/5
Trustpilot Score
What do we know about Well.ca?
Estimated Revenue (2020)
$9M
Total Funding
$10.05M
Total Employees
160
Founded
2008
Industry
Retail
Last Funding Date
Series B Apr 2013
Location
Toronto, Canada
About
Well.ca: Shop online at our Canadian health, beauty and skin care store and have everything delivered to your door.
What is Well.ca's Revenue?
Well.ca's estimated revenue for 2024 is $9M.
What does Well.ca do?
At Well.ca, we are looking to change the landscape of health and wellness in Canada and we need your help to do it. We believe that Canadians should never have to compromise on the health, wellness, baby and beauty products they choose for themselves and their loved ones – so we are empowering them lead healthier and happier lives by delivering wellness on their terms. We're a fast-growing, proudly Canadian company that's passionate about our customers, our business, and the products we sell! So why should you join us? FUEL YOUR PASSION. Be inspired every day to lead a better lifestyle. You'll constantly discover health & wellness products, information and inspiration. GROW A COMMUNITY. We are about much more than one-time product-based transactions. We are nurturing a community of engaged employees, customers, and experts alike. GET THINGS DONE. We are agile and creative problem-solvers. EMBRACE CHANGE. Things change fast online, so we do too! Be part of making change. GET YOUR HANDS DIRTY. We are ego-less, and ready to own whatever job needs to be done. BE HAPPY & HEALTHY. We're seriously ambitious when it comes to helping Canadians be happier and healthier – and we practice what we preach. Who do we hire? A+ PLAYERS, WHO ARE ALSO GOOD PEOPLE. We need good people to serve good people, so that's who we hire :) Join us! We are always looking for PASSIONATE, CURIOUS, CREATIVE, AND DRIVEN PEOPLE who want to make an impact every day. Visit our Careers page to find the role for you in Toronto or Guelph: https://well.ca/careers
What are the monthly traffic metrics for Well?
6/mo Traffic Growth
30.10%
All Time Traffic Growth
Create Free Account
Monthly Hits
3M
Time on Site
3.8Mins
Pages per Visit
4.0
Bounce Rate
47%
How fast is Well growing?
Well has grown by 21.6% in the last 6 months according to SimilarWeb.
How do people interact with Well?
Last month, Well received 3M visitors who spent an average of 3.8 minutes on the website and visited 4.0 different pages per session. Overall, 47% of people bounce on the first visit.
How do people find Well?
1.6M people (63%) visit Well directly. 781.8k (31%) people search for them in Google. Whereas, 28.6k (1%) discover Well through Facebook, Reddit, and YouTube. 32.7k (1%) visitors come from Well's email newsletters. Finally, 51k (2.0%) people come from affiliates and or paid referrals.
Who uses Well?
Well's top market is the Canada and they receive 2.4M (95.6%) people.Then the 2nd is United States with 67.1k (2.6%).The 3rd is is Netherlands with 5.2k (0.2%).
Traffic Growth (last 6 months)
What do Well's customers say about them?
5 Star
40.0%
4 Star
5.0%
3 Star
5.0%
2 Star
10.0%
1 Star
40.0%
Read reviews that mention
S Mae
Their Use Of UPS Delivery...
Reviewed on 2021-05-17T19:04:25
I have complained to them about consistently not being able to recieve my orders due to their use of the terrible and utterly incompetent carrier UPS.Though I was told I could request a different carrier when I spoke to one of their customer care agents, they do not provide this option on their site during check-out. I was told instead that customers need to "intuit' that they can request a different carrier by taking the extra step of contacting them before check-out [they do not specify this on their site]. This is really shabby customer service and I'm no longer interested in ordering from them ever again. Much better service elsewhere is available. Buh Bye Wellness.ca!
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Ellen
Well.ca Pharmacy is excellent
Reviewed on 2021-05-11T20:23:57
We have used well.ca pharmacy with excellent results! Everyone we talk with there is very helpful,knowledgeable, and friendly. They've gone above and beyond expectations.
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Fern
I like Well.ca very much!
Reviewed on 2021-04-28T00:56:25
I'm also perplexed at why this company has such negative reviews. I have placed multiple orders,shipped to my homes in both Ontario and Alberta - they are very responsive and have excellent customer service polices. The customer satisfaction seems to be a priority. Always well packaged, I love shopping at Well.ca! Great selection and fair prices.
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Caspian
Extremely disappointed in their…
Reviewed on 2021-04-21T19:40:59
Extremely disappointed in their services.
If you’re on OHIP/ODSP look elsewhere. Instead of looking into any issues you’re having getting coverage for your medication,they’ll make up complete lies to avoid having to deal with it. I was waiting for 2 weeks for my meds to be refilled and the pharmacist calls me up and tells me I’m suddenly ineligible for OHIP coverage because I turned 26 in February (despite still receiving my medication covered after I had turned 26 just a month prior). He laughed at me and acted like I didn’t know what I was talking about when I insisted OHIP didn’t work like that. He told me my meds would be $170 (hugely overpriced) and then hung up.
I had one hell of a time calling my caseworker, doctors office, and even the government ID office to figure out if there was some sort of problem with my health card or coverage. I was freaking out, thinking that my caseworker had closed my file and that I could no longer afford to feed or house myself.
I switched to PocketPills because I desperately need my meds at this point, and there was 0 issue. The only problem was that the government had pulled funding of one form of my meds, but another form was still available. I just needed my doctor to fax over the code and everything was fine. PocketPills is STILL having trouble contacting Well.ca for a complete list of my prescriptions (which seem to have mysteriously disappeared, regardless of taking these meds for years), so I needed to call my Doctor and get everything re-prescribed, which was honestly easier than dealing with Well.ca.
Other than that, the delivery window at Well.ca is huge and they expect you just to be home for 6 hours waiting for your meds. They don’t call you beforehand to confirm a date and time. The delivery guy NEVER wears a mask when he hands off the medication- weird seeing as they’re a literal pharmacy and you’d think that they’d be a little more careful around their clients who could be immune compromised, recovering from surgery, or ill in general. Complete disregard for the well-being of their clients.
Over all, it was a dumpster fire experience from beginning to end. Save your time, money, and energy and switch to PocketPills honestly. If I had needed life saving medication, I would be dead by now because of their incompetence.
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Mani Madrid
If you buy with a NON Canadian card
Reviewed on 2021-04-09T15:55:29
If you buy with a NON Canadian card, be sure your order will be returned and your MONEY NOT.As it happened to me recently. They are keeping telling me they reimbursed the amount but the money has not arrived and is not my bank problem cause reimburses are arriving normally. Please, give me my money back as you decided to cancel my order and you showed me a balance on my favour
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Ronnie
Good variety of products for health…
Reviewed on 2021-04-08T18:14:45
Good variety of products for health conscious buyers. Pretty quick turnaround on delivery too (usuallyaround 2-3 business days).
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Abby Abaz
I brought a box of 32G BD syrinegs from…
Reviewed on 2021-03-08T04:17:01
I brought a box of 32G BD syrinegs from them, their price is 10 dollars lower than Amazon,fast shipping as well. Will buy again next time.
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Liz
5 stars
Reviewed on 2021-02-21T02:04:38
I have no idea why there are so many negative reviews about this company..I’ve ordered at least a dozen times and each time my order arrived within a few days,was well packaged and came with a handwritten thank you note. They also offer free shipping!
read more
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