Wholesurplus: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

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435k

Estimated Revenue

123.39k

Website Visitors

4/5

Trustpilot Score

What do we know about Whole Surplus?

Estimated Revenue (2020)

$435k

Total Employees

3 Founded

2017

Industry

Wholesale

Last Funding Date

Seed Jan 2019

Location

Istanbul, Turkey

About

Whole Surplus:

Social Links

What is Whole Surplus's Revenue?

Whole Surplus's estimated revenue for 2024 is $435k.

What does Whole Surplus do?

Globally it is known that 1/3 of the produced foods end up as waste. In Turkey, upon our calculations, 2 billion € worth foods is being wasted as well with an estimated 60% still being edible. Although this surplus food waste itself is a big cost to businesses in food sector, there are also hidden costs come along such as warehousing, logistics and demolishing these waste foods. Moreover, there is a 100% tax deduction incentive in Turkey for the foods to be donated instead of throwing away. Whole Surplus takes into account the economic, ethical and environmental circumstances around food waste by providing innovative technological solutions such as connecting food donors and charities, allowing surplus food e-commerce between businesses. Our first product, Whole Surplus(www.wholesurplus.com) donation platform, is providing professionals in the food industry the opportunity to offer their unsold but safe-to-eat products online to food banks. Food industry professionals can donate safe-to-eat products which are discarded at an earlier stage due to several reasons such as not conforming to the norm in shape, being close to sell best by date, which although perfectly healthy. (*Food bank is a non-profit, charitable organization that distributes food to those who have difficulty purchasing enough food to avoid hunger. Our aim is to expand this product to an e-commerce for surplus foods between businesses to utilize foods considering sell best by date and other constraints through right redistribution and matching. This system will also make an advantage to buyer side such as a Hotel or a catering firm to buy food close to sell best by date at discount and prevent food waste by consuming in a short period of time which is a new era of smart buying for HoReCa channel operators.

What are the monthly traffic metrics for Wholesurplus?

6/mo Traffic Growth

-17.20%

All Time Traffic Growth

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Monthly Hits

123k

Time on Site

11.9Mins

Bounce Rate

34%

How fast is Wholesurplus growing?

Wholesurplus has grown by 23.5% in the last 6 months according to SimilarWeb.

How do people interact with Wholesurplus?

Last month, Wholesurplus received 123k visitors who spent an average of 11.9 minutes on the website and visited 29.0 different pages per session. Overall, 34% of people bounce on the first visit.

How do people find Wholesurplus?

98.1k people (80%) visit Wholesurplus directly. 18.9k (15%) people search for them in Google. Whereas, 3.5k (3%) discover Wholesurplus through Facebook, Reddit, and YouTube. 2.2k (2%) visitors come from Wholesurplus's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Wholesurplus?

Wholesurplus's top market is the United Kingdom and they receive 105.4k (85.4%) people.
Then the 2nd is Germany with 6.2k (5.1%).
The 3rd is is Turkey with 2.9k (2.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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