Review (July 2025)
Shop yankee candle, america's best loved candle! enhance and bring to life any space with captivating candles, home & car air fresheners, gifts and more.
10k
Estimated Revenue
4.54M
Website Visitors
1.7/5
Trustpilot Score
What are the monthly traffic metrics for Yankeecandle?
6/mo Traffic Growth
5.90%
All Time Traffic Growth
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Monthly Hits
5M
Time on Site
4.7Mins
Pages per Visit
6.0
Bounce Rate
43%
How fast is Yankeecandle growing?
Yankeecandle has grown by -19.7% in the last 6 months according to SimilarWeb.
How do people interact with Yankeecandle?
Last month, Yankeecandle received 5M visitors who spent an average of 4.7 minutes on the website and visited 6.0 different pages per session. Overall, 43% of people bounce on the first visit.
How do people find Yankeecandle?
2M people (44%) visit Yankeecandle directly. 2.2M (48%) people search for them in Google. Whereas, 76.8k (2%) discover Yankeecandle through Facebook, Reddit, and YouTube. 70.5k (2%) visitors come from Yankeecandle's email newsletters. Finally, 117k (2.6%) people come from affiliates and or paid referrals.
Who uses Yankeecandle?
Yankeecandle's top market is the United States and they receive 4.2M (92.7%) people.Then the 2nd is Canada with 50.3k (1.1%).The 3rd is is Switzerland with 26k (0.6%).
Traffic Growth (last 6 months)
What do Yankeecandle's customers say about them?
Review Score
1.7/5
Total Reviews
98
Info
The Yankee Candle Company5 Star
15.0%
4 Star
5.0%
3 Star
0.0%
2 Star
5.0%
1 Star
75.0%
Read reviews that mention
StardustGypsy
Terrible product, shipping & customer service
Reviewed on 2021-04-24T17:56:42
Ordered five ScentPlugs after chatting with Yankee's rep. She told me which ones would be lighter scents,not so heavy. Received email stating they had shipped. Tracking number was bogus. Contacted them FOUR times trying to get a correct tracking number but only got put off. My ScentPlugs finally arrived in a HUGE box with tons of paper filler. Ridiculous and wasteful. Two of the items were leaking all over inside the additional bubble wrap -- the tops had not been tightened. Only 2 of the 5 were lightly scented. The other 3 smelled strong and nothing like their name descriptions. The Coconut Beach smelled like burned coconut cookies. The Pineapple was not recognizable. What lousy products, lousy shipping department and appalling customer service. Will never order from them again and advise others not to waste their money. To top things off, they won't let me leave any reviews on my verified purchases. So what does THAT tell you about the esteemed Yankee Candle Company?
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Megan Frank
You never go wrong with Yankee candles
Reviewed on 2021-04-20T14:42:56
You never go wrong with Yankee candles. Exceptional products and lots of varieties.
Deborah Levine
The scents are great, Customer service UGH!!!!!!
Reviewed on 2021-04-06T19:29:45
The scents are great, and customer service for trivial issues has been fine. But I've just had the worst customer service EVER.A large order was quadrupled due to a glitch at checkout. I noticed them as soon as I saw what had happened, and was instructed to return the items I didn't want. The order was received by the warehouse on March 3. It is now April 6 and I have yet to see a refund. I have contacted customer service multiple times and I keep getting promises, but no refund. I can't even get connected to a supervisor by a customer service agent. So now I'm leaving negative reviews in hopes that gets their attention.
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Belinda Amwake
Yankee candle has the worst customer…
Reviewed on 2021-03-24T18:35:15
Yankee candle has the worst customer service I've ever experienced. God help you if you ever have a problem.You will spend hours of your time waiting on hold to speak with someone clearly not US based reading from a script. This used to be such a good company and I am so disappointed.
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Diane Hill
Where is the scent?
Reviewed on 2021-03-21T22:17:40
I am very disappointed in the candles I have purchased recently. I have enjoyed Yankee candles for many years.My recent purchases have been a disappointment. The scent from the candles is very weak- discernible only if standing right next to the candle. Their scent used to fill the house and one could smell the wonderful fragrance upon entering. I will find another company for candles.
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Kristin
Too much wax is wasted
Reviewed on 2021-03-05T19:27:29
Too much wax is wasted . There should be a way to burn the entire candle with no wax left in thejar
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Catriona Flawd
the products are very overpriced imo!!!
Reviewed on 2021-02-24T08:56:19
the products are very overpriced imo!!!
Samantha S
Zero customer service & deceitful
Reviewed on 2021-02-22T06:56:07
I placed an order with them in January. I ordered 5 candles. The order was submitted and the funds were taken from my account.A few minutes later I received an email from Yankee Candle stating 4 of the 5 candles were out of stock. I called them immediately, to be told they cannot stop the order from being processed! So I was charged £2.45 to have ONE candle delivered.
Since then, I have received continuous emails from Yankee Candle asking me to review my purchase. Eventually I did just that last night, writing of my genuine experience with Yankee Candle. Today I am notified by Yankee Candle that my review has been moderated as it 'did not meet all our website guidelines'! Lost for words! I provided a review of my poor experience and Yankee Candle refuse to publish it. Perhaps you should take a serious look at your company ethics here, just look at all the complaints.
Truly the worst customer service and then they want to hide it from the general public.
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