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Acko Review

April 2026

$366M
Revenue
5.7M
Visits/mo
1.7/5
Trustpilot
2,013
Employees
18%
Growth
#10,298
Global Rank
Estimated Revenue
$366M
Total Employees
2.0K
Employee Growth
18%
Industry
Fintech
Location
Mumbai, IND
About

Buy Car, Bike, Health, Term & Travel Insurance online on ACKO. Zero commission, cashless claims, and more. Trusted by Millions

Global Rank
#10,298

What is Acko's Revenue?

Acko's estimated revenue is $366M.

What does Acko do?

Buy Car, Bike, Health, Term & Travel Insurance online on ACKO. Zero commission, cashless claims, and more. Trusted by Millions

3mo Traffic Growth
+0.2%
Monthly Hits
5.7M
Time on Site
5:49Mins
Bounce Rate
85%

How fast is Acko growing?

Acko has grown by 0.2% in the last 3 months according to SimilarWeb.

How do people find Acko?

People visit Acko through various channels. 88% find them through search engines.

How do people interact with Acko?

Last month, Acko received 5.7M visitors who spent an average of 5:49 minutes on the website and visited 2.4 different pages per session. Overall, 85% of people bounce on the first visit.

Who uses Acko?

Acko's top market is India and they receive 97% of visitors from there. The 2nd is United States with 1%. The 3rd is Australia with 0%.

Traffic Growth (last 3 months)

5.7M visits
Dec 2025
5.7M
4.9M visits
Nov 2025
4.9M
5.8M visits
Oct 2025
5.8M

Traffic Sources

Search88%
Paid12%

Top Countries

India97%
United States1%
Australia0%
United Kingdom0%
Canada0%
CompanyRevenueEmployeesGrowthFunding
DigitDigit
$15.3M118-32.1%$585.6M
PolicybazaarPolicybazaar
$3606.1M11,70818.1%$766.6M
Shelter Insurance CompaniesShelter Insurance Companies
$1528.6M4,9634.2%N/A
Review Score
1.7/5
Total Reviews
34
Info
Acko
Sort by:
Aashiq Babu
Reviewed on Nov 7, 2025

Sticks to their claim promise

My dad recently had a cracked windshield and got it replaced with zero hassle with the ACKO app - in just a few hours time. Completely cashless, no money out of pocket.

Anshul Rastogi
Reviewed on Dec 24, 2024

Pathetic service

Pathetic service, worst customer care, uploaded documents multiple times still asking to upload again, not easy to claim settlement, Farud company, please do not buy the policy from this company

PC RAO
Reviewed on Jan 17, 2026

Horrible and Fraud - Nevel believe in this company

Horrible and cheating company. More of show-casing (advertising) than the actual support to customers. The vehicle was just 2 yrs old and in perfect condition. I met with an accident falling into a pot-hole damaging my wind-shield, suspension and Tyre. After inspection, they approved to replace the wind-shield but not for suspension and Tyre, saying its due to wear & tear. The vehicle was serviced a week back and every thing was perfect. The kind of behavior and attitude the acko agents showed is so horrible that they keep on repeating saying its not approved. Its not about the expense but they lost the trust. Don't believe in ACKO advertisements, reality is so bad.

Amitabha Bhadra
Reviewed on Jan 13, 2026

😞 Wasted Time, Repeated Errors & No Accountability

Extremely disappointing experience with ACKO Health Insurance, even before the policy could begin. I applied for a family mediclaim policy covering 9 members after multiple assurances from their sales executive. However, immediately after payment, the service quality collapsed. Medical tests were required for 4 members. Despite repeatedly requesting home sample collection, the app kept showing lab visit. Appointments were rescheduled multiple times over 10–12 days, yet the same mistake kept happening. One appointment was even scheduled on a Sunday when the lab was closed, causing complete wastage of time and effort. I took leave from work several times, waited the whole day, and later found the appointment incorrectly marked again. Customer care only apologized every time, calling it a “system mistake”—but the same mistake happened four times, which is unacceptable. Post-payment behavior was even worse. Before payment, the sales executive was constantly in touch. After payment, I was clearly told that she had no further responsibility, and no one followed up properly. This lack of transparency is misleading and unethical. Such poor coordination and negligence at the onboarding stage raises serious concerns about claim support during emergencies. I have now cancelled the policy and requested a refund. I would strongly advise others to think twice before choosing ACKO if they value reliability and service quality.

Sameer shetty
Reviewed on Jan 7, 2026

I purchased the flight protection cover…

I purchased the flight protection cover using my Australian mobile number and there was no issues purchasing . however when it came to lodging a claim .the website does not accept international mobile numbers. Spoke to customer service and was asked to send an email to customer service and got a response saying that you cannot use international number and since I cannot login I cannot claim it

word tune
Reviewed on Dec 27, 2025

I was just about to renew my car…

I was just about to renew my car insurance.Thankfully, I checked Acko reviews first and saw several negative reports. That convinced me not to go with them.

... -
Reviewed on Dec 24, 2025

I am extremely disappointed with my…

I am extremely disappointed with my recent car claim experience with Acko General Insurance. My car crashed into a road divider on 03 December 2025 and I immediately raised a claim through the Acko mobile app. The Acko team came to the accident spot, picked up my car, and dropped it at their network garage, but after that there was no clear communication or responsibility from their side. Even when I called customer care on 06 December 2025 to ask for an update, the team did not even know where my car was and asked me when they had picked it up, which completely shocked me and made me worry about the safety of my vehicle. For more than a week, there was almost no progress on the repair. I had to make multiple follow-up calls just to get a quotation of over ₹30,000, and even that estimate did not match the actual parts on my car. No one proactively called me or gave me correct status updates. Every time, I had to chase them. I received a notification that my claim process would be completed by 13 December 2025, but suddenly the date changed to 21 December 2025 without any proper explanation. On 22 December 2025, when I visited the Acko garage, my car was still not ready. After I emailed the concerned person (Bhumik Solanki) and asked for either a clear status or permission to get the car repaired at a third‑party garage, I was only told that “some parts have an issue” and to wait more time so they could fix it and drop the car at my location. What is most frustrating is not just the delay, but the total lack of ownership and coordination between Acko’s departments and their garage. There is no single person taking responsibility, no proactive communication, and no respect for the customer’s time or concern for the customer’s vehicle. The process is supposed to be simple and hassle‑free, but in reality, they only seem to work when the customer keeps calling again and again. I expected much better service and transparency from Acko. Because of this experience, I have lost trust in their promises and will seriously reconsider renewing my policy or recommending Acko to anyone in the future.

Kishor Kumar Thakur
Reviewed on Dec 17, 2025

Acko is cheating insurance company

My experience with ACKO Insurance has been extremely disappointing and frustrating. What is marketed as a “simple and digital-first insurance” feels more like a system designed to delay, confuse, and exhaust customers until they give up. The grievance redressal mechanism is pathetic and ineffective. Complaints are acknowledged mechanically, follow-ups go unanswered, and resolutions are endlessly delayed with scripted responses. There is no ownership, no accountability, and no genuine intent to resolve issues. The entire process appears structured to protect the company’s money rather than the customer’s rights. Promises made at the time of policy purchase vanish when a claim or grievance is raised. Transparency is missing, timelines are ignored, and customers are left feeling cheated and helpless. This approach reflects a money-first mindset with zero respect for policyholders. Such practices erode trust and make one question whether customer convenience is just a marketing slogan rather than a real commitment. I would strongly caution others to think twice before choosing ACKO unless they are prepared to struggle for basic service and fair treatment.

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