Review (September 2025)

Pendo’s product experience and digital adoption solutions help companies become product-led and deliver digital experiences users love.

20.9M

Estimated Revenue

319.65k

Website Visitors

3.2/5

Trustpilot Score

What do we know about Pendo.io?

Estimated Revenue (2020)

$20.9M

Total Funding

$208.6M

Total Employees

550

Founded

2013

Industry

Computer Software

Last Funding Date

Series E Oct 2019

Location

Raleigh, United States

About

Pendo.io: Pendo’s product experience and digital adoption solutions help companies become product-led and deliver digital experiences users love.

Social Links

Alexa Ranking: 39441

What is Pendo.io's Revenue?

Pendo.io's estimated revenue for 2024 is $20.9M.

What does Pendo.io do?

Pendo is a product cloud that provides user insight, user guidance and user communication for digital product teams. We help product teams deliver software users love. With Pendo, these product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app—all without requiring engineering resources. Pendo helps companies drive software adoption, leading to happier customers and more effective employees. Pendo customers include the world's leading software companies and digital enterprises, including Verizon, LabCorp, BMC, Coupa, Okta, Salesforce, and Zendesk. Founded by product people in 2013 in the heart of Raleigh, North Carolina, Pendo is backed by Battery Ventures, Spark Capital, Meritech Capital and Sapphire Ventures. Through its editorial site and community ProductCraft, sponsored events and podcast, Pendo aims to support the success of product people everywhere. For more information, visit: www.pendo.io

What are the monthly traffic metrics for Pendo?

6/mo Traffic Growth

-6.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

320k

Time on Site

5.9Mins

Bounce Rate

50%

How fast is Pendo growing?

Pendo has grown by -39.7% in the last 6 months according to SimilarWeb.

How do people interact with Pendo?

Last month, Pendo received 320k visitors who spent an average of 5.9 minutes on the website and visited 6.0 different pages per session. Overall, 50% of people bounce on the first visit.

How do people find Pendo?

189.8k people (59%) visit Pendo directly. 97.6k (31%) people search for them in Google. Whereas, 5.4k (2%) discover Pendo through Facebook, Reddit, and YouTube. 6.3k (2%) visitors come from Pendo's email newsletters. Finally, 2.7k (0.8%) people come from affiliates and or paid referrals.

Who uses Pendo?

Pendo's top market is the United States and they receive 181.7k (56.8%) people.
Then the 2nd is India with 16.4k (5.1%).
The 3rd is is United Kingdom with 15.3k (4.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Pendo's ads on Google?

Google Ads

Innovate Faster With Pendo - Understand & Guide Your Users

https://go.pendo.io/demo_pendo-products.html

Help customers get the most out of your product. Drive product adoption, customer loyalty, and team innovation. Surveys & Polls. In-App Communication. Employee Adoption. Product Analytics. Types: Product Analytics, User Onboarding, Customer Retention.

Fast & Actionable Analytics | Code-Free | pendo.io‎

https://go.pendo.io/demo_mixpanel-vs-pendo.html

Pendo Helps you Deliver a Better Product Experience. Get a Free Demo Today. Accelerate Time To Value. Free Trial. Absolutely No Coding. Capture All User Behavior. Understand Product Usage.

Pendo.io - Better Product Analytics

https://go.pendo.io/demo_why-pendo-features-b.html

Understand and guide the entire product journey with a single platform. Drive product adoption, customer loyalty, and team innovation. Employee Adoption. In-App Communication. Surveys & Polls. Types: Product Analytics, User Onboarding.

Compare Pendo | Better Product Guidance | Code-Free‎

http://go.pendo.io/demo_in-app-guides-messages.html

Simplify The User Experience And Decrease Time To Value. Set up in minutes. Capture All User Behavior. Free Demo. Guide Analytics. Absolutely No Coding. Product Success. Free Trial.

Apptentive Alternative | Pendo | pendo.io‎

http://go.pendo.io/demo_mobile-customer-experience.html

Listen to and guide your users for an extraordinary user experience

What do Pendo's customers say about them?

Review Score

3.2/5

Total Reviews

1

Info

Pendo.io
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4 Star
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1 Star
100.0%
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James

Hard to use

Reviewed on 2019-12-16T12:22:21

Hard to use, unreasonable price

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