Review (June 2025)

Pendo’s product experience and digital adoption solutions help companies become product-led and deliver digital experiences users love.

20.9M

Estimated Revenue

319.65k

Website Visitors

3.2/5

Trustpilot Score

What do we know about Pendo.io?

Estimated Revenue (2020)

$20.9M

Total Funding

$208.6M

Total Employees

550

Founded

2013

Industry

Computer Software

Last Funding Date

Series E Oct 2019

Location

Raleigh, United States

About

Pendo.io: Pendo’s product experience and digital adoption solutions help companies become product-led and deliver digital experiences users love.

Social Links

Alexa Ranking: 39441

What is Pendo.io's Revenue?

Pendo.io's estimated revenue for 2024 is $20.9M.

What does Pendo.io do?

Pendo is a product cloud that provides user insight, user guidance and user communication for digital product teams. We help product teams deliver software users love. With Pendo, these product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app—all without requiring engineering resources. Pendo helps companies drive software adoption, leading to happier customers and more effective employees. Pendo customers include the world's leading software companies and digital enterprises, including Verizon, LabCorp, BMC, Coupa, Okta, Salesforce, and Zendesk. Founded by product people in 2013 in the heart of Raleigh, North Carolina, Pendo is backed by Battery Ventures, Spark Capital, Meritech Capital and Sapphire Ventures. Through its editorial site and community ProductCraft, sponsored events and podcast, Pendo aims to support the success of product people everywhere. For more information, visit: www.pendo.io

What are the monthly traffic metrics for Pendo?

6/mo Traffic Growth

-45.00%

All Time Traffic Growth

Create Free Account

Monthly Hits

320k

Time on Site

5.9Mins

Bounce Rate

50%

How fast is Pendo growing?

Pendo has grown by -17.4% in the last 6 months according to SimilarWeb.

How do people interact with Pendo?

Last month, Pendo received 320k visitors who spent an average of 5.9 minutes on the website and visited 6.0 different pages per session. Overall, 50% of people bounce on the first visit.

How do people find Pendo?

189.8k people (59%) visit Pendo directly. 97.6k (31%) people search for them in Google. Whereas, 5.4k (2%) discover Pendo through Facebook, Reddit, and YouTube. 6.3k (2%) visitors come from Pendo's email newsletters. Finally, 2.7k (0.8%) people come from affiliates and or paid referrals.

Who uses Pendo?

Pendo's top market is the United States and they receive 181.7k (56.8%) people.
Then the 2nd is India with 16.4k (5.1%).
The 3rd is is United Kingdom with 15.3k (4.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Pendo's ads on Google?

Google Ads

Pendo: Product Engagement | Understand & Guide Your Users‎

http://go.pendo.io/demo.why-pendo

Pendo integrates user insights, feedback, and in-app engagements. Get a demo!

Fast & Actionable Analytics | Code-Free‎

http://go.pendo.io/demo_product-onboarding.html

See how actionable insights can power your product experience. Code-free! Free Trial. Demo Center. Product Success. Capture All User Behavior. Set up in minutes. Guide Analytics. Free Demo. Absolutely No Coding. Types: Product, UX, Support, Engineering.

Pendo.io - The Ultimate Product Platform

https://go.pendo.io/demo_pendo-products.html

Understand and guide the entire product journey with a single platform. Drive product adoption, customer loyalty, and team innovation. Employee Adoption.

Better Product Guidance | Code-Free | pendo.io‎

https://www.pendo.io/l/pendo-vs-walk-me.html

Targeted Walkthroughs, Guides, and Analytics See How with a Free Demo of Pendo. Free Trial.

Pendo | Apptentive Alternative | pendo.io‎

https://www.pendo.io/l/mobile-customer-experience.html

Personalize your app with tailored onboarding, guidance, & feedback. Code-free! Free Demo. Free Trial.

What do Pendo's customers say about them?

Review Score

3.2/5

Total Reviews

1

Info

Pendo.io
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1 Star
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Read reviews that mention
James

Hard to use

Reviewed on 2019-12-16T12:22:21

Hard to use, unreasonable price

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